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Topic: 2014 Winter Olympics

Olympic Skier Ted Ligety Chats With a Snowflake Depressed About Climate Change And plays the 'thigh drums'

Olympic skier Ted Ligety plays straight man to a sullen, animated snowflake in this 90-second spot from Al Gore's Climate Reality Project. It's part of CRP's "I Am Pro Snow" campaign…

March 14, 2014, 8:38 AM EDT

LeBron Helps Samsung Videos Score in Another 'Galaxy' Brand is No. 1 on the charts again

Samsung Galaxy can do no wrong, it seems, when joining forces with the sports world. For the second week in a row, the electronics brand tops the VideoWatch/VidIQ YouTube brand…

February 28, 2014, 6:00 AM EST

Check Out Tide's Extensive Vine Push for the Olympics P&G brand seems dedicated to social video

Tide's focus on Vine doesn't seem like it's going to be cut down any time soon. Following up on its Halloween effort with Twitter's social videos, the Procter & Gamble brand…

February 21, 2014, 2:24 PM EST

Most Interesting Man Eclipsed by Fake Bobsledders in New Dos Equis Ad But at least they're talking about him

The Olympic athletes in this Dos Equis ad may just be actors (the Olympics won't let non-sponsors use legit athletes for advertising), but they still end up being the stars…

February 14, 2014, 10:14 AM EST

This Catchy Jamaican Bobsled Song Is Timed to Match the Track at Sochi 'Authentic soundtrack' from Draftfcb

Have you been waiting for someone to come up with a Jamaican Bobsled Team reggae song synced with the course in Sochi, fitting the exact shape of the racetrack with…

February 14, 2014, 9:08 AM EST

BBC's Sochi Ad Will Make You Never Want to Leave the House, Much Less Compete in the Olympics Hell freezes over

The BBC's official trailer for its coverage of next month's Winter Olympics in Sochi, Russia, has its champions and detractors, with some applauding the 90-second clip's epic sweep and others…

January 15, 2014, 1:54 PM EST

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