2 Startups Claim to Fix Retailers' Online Shopping Cart Woes

Helix Sleep and 1-800-Flowers play with mobile, social tools

With more traffic moving to retailers' mobile sites, marketers are finding new ways to incentivize people to actually checkout online. Today Gatsby, a startup that claims to reduce cart abandonment for…

1-800-Flowers Buys Harry & David

Food gift retailer sold for $142.5 million

Online florist is purchasing the iconic gift company Harry & David for $142.5 million. The deal includes all of the Harry & David brands (including Harry & David, Wolferman's and…

Hey Bud, Buying Organic for Valentine's Day?

Sustainable flower brands say 'yes,' but the politically correct bouquet is still a ways off

As anyone who’s ever plunked down $100 for a bunch of long-stemmed roses quickly figures out, flowers are big business in this country—a $32.1 billion business, to be exact. And…

Facebook Mobile Ads Push Flowers for Valentine's Day says 'customers are migrating'

While isn’t new to sinking cash into Facebook ads, the e-retailer is particularly sweet on the social network's mobile promos for Valentine's Day this year. For the past two… Throws Bouquets at Facebook Offers

Rosetta Stone and also praise the young deals platform just hit 500,000 Facebook fans and today is commemorating the social media milestone by pitching free shipping, no service charge and a $10 Zynga gift card via Facebook Offers.…