Food Videos Are Now on the Menu at Condé Nast

A new culinary competitor to Food Network

The Condé Nast Food Innovation Group (FIG) is serving up something new for foodies. "There is a real need right now for innovative food programming," said Dawn Ostroff, president of Condé…

Q&A: How Fargo’s Showrunner Made the Best Television You’ll See This Fall

Noah Hawley on nurturing the brand

While there may be "too much television" on the air, there has been a lack of truly great TV this fall. None of the 22 new broadcast shows have broken through…

7 Shocking Character Deaths on Walking Dead, and Where the Actors Went Next

Not everyone survives a zombie apocalypse

As fans of AMC's The Walking Dead know, the popular series has chewed its way through a rotating cast of characters who get killed off each season (this is a…

Why AMC Should Prepare to End The Walking Dead, but Probably Won’t

The still entertaining show needs an endgame

A strange thing happened while I was watching the Season 6 premiere of The Walking Dead—I started identifying with the zombies. That's not to say the newest episode of AMC's hit…

These New TV Shows Are The Leaders When It Comes to Social Engagement

Microsoft, AT&T bought most ads on debuting series

The 2015-16 TV season has begun, and networks and advertisers are starting to make sense of the ratings battle. But which new series are winning the other battle that matters—the…

Buyers Love Advanced TV, Even Though They Still Aren’t Quite Sure What It Is

New study says spending is on the rise

Long live advanced TV! Wait—what is advanced TV again? Those are the somewhat contradictory findings from a new Interactive Advertising Bureau study released today called Advanced TV: Ad Buyer Perceptions. In…

DraftKings and FanDuel Ban Staffers From Playing Fantasy Football for Money

Looming scandal brings policy changes

Within hours of each other on Wednesday, DraftKings and FanDuel banned their employees from playing fantasy football games for money. The moves come in response to the revelation earlier this week…

With Only One New Show to Promote, The CW Takes an Unusual Approach to Fall Marketing

Puts muscle behind its sophomore series

Each fall, broadcast networks are put in a Sophie's Choice scenario when it comes to new shows: they must decide which ones merit the largest chunk of their marketing budgets.…

New Study Says by 2025, Half of Consumers Under 32 Won’t Pay for Cable

Resistance is futile: The 'cord-nevers' cannot be stopped

Forget cord cutters: "cord-nevers" are the people CMOs should be worrying about. A new Forrester study predicts that by 2025, 50 percent of adults under 32 won't pay for traditional…

ABC Family Is Just the Latest Cable Network to Rebrand Itself With a New Name

Why these 8 made the big switch

ABC Family will change its name to Freeform in January because to be free is to be liberated, to be unbound, to be unadulterated. But in this case, it won't…

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