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Donald Trump's Lack of Ad Spending Is Leaving a Hole In Local Media's Pocket

Hillary Clinton and local races picked up some of the slack

The presidential debates provided plenty of free airtime.Gif: Dianna McDougall; Sources: CNN, Shutterstock The presidential election has been momentous and memorable: the first woman nominee of a major party, a businessman/reality…

The Rocky Horror Picture Show Will Feature Snapchat's First Live TV Activations

Snapcodes will unlock new filters during Fox's telecast

Even if viewers don't throw rice or shout at the screen tonight during Fox's remake of The Rocky Horror Picture Show, they'll have a new way to participate—via Snapchat. For the…

New YouTube Red Series Shows Off the Weird World of Rhett and Link

Buddy System is an 8-episode original

In a world where an evil co-ex-girlfriend, an "infomercial queen," has taken over a super popular YouTube channel in order to sell her products, only one team can stop her…

You Can Buy Everything You See on Lifetime & Wayfair’s New TV Series

A+E Networks takes branded content to a new level

A+E Networks this weekend is rolling out its most ambitious branded content push yet, a new Lifetime lifestyle/home improvement series co-produced by Wayfair in which every item that appears on…

Chris Matthews on What The West Wing, House of Cards and Veep Get Right About Politics

Plus, his daily reads and go-to columnists

Specs Age 70 Claim to fame Host of MSNBC's Hardball With Chris Matthews (weeknights at 7 p.m.) Base Washington, D.C. Twitter @HardballChris Adweek: What's the first information you consume in the morning? Chris Matthews: History.…

Even as TV Creators Come Around on Integrations, Buyers Are Starting to Look Elsewhere

Branded content offers more flexibility

After years of treating "integration" as a dirty word, the people behind many of TV's biggest shows have changed their tune and are embracing them as something beneficial to their…

NBCUniversal Names Dan Lovinger as the New Sports Ad Sales Chief

It's part of Linda Yaccarino's reorganization of the team

The NBC Sports Group has filled its ad sales chief role with Dan Lovinger after Seth Winter stepped down last month. Linda Yaccarino, NBCUniversal's chairman of advertising sales and client partnerships,…

This Is Us Had the Most Facebook and Twitter Activity of Any New Show This Fall

Rob & Chyna, Queen Sugar and Atlanta also made a social splash

The premiere of This Is Us was as big of a hit on Facebook and Twitter as it was in the ratings. The NBC drama is the top-rated new show in…

Netflix Debuts Haters Back Off, a New Original Series From YouTube Star Miranda Sings

'She's so confident in her weirdness'

"Miranda thinks she's incredible," said Colleen Ballinger, the creator of Miranda Sings. "She takes pride in her singing, dancing, acting, modeling ... all of which she's not good at!" Nine years…

National Geographic and Bill O'Reilly Hope Killing Reagan Movie Extends Ratings Streak

First 3 films were network’s most-watched programs ever

Bill O'Reilly's Killing franchise has made a killing for National Geographic Channel. The cable network's first three movies based on O'Reilly's books— Killing Lincoln, Killing Kennedy and Killing Jesus—were its…

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