Advertisement

Television

GoPro Launches Its First Scripted TV Ad, Part of Its Biggest Global Campaign to Date

But it still incorporates user-generated content

For years, GoPro has taken a user-centric approach to its advertising, packaging submitted content for TV spots that have run everywhere from YouTube to the Super Bowl. But today, it's launching…

The Trump Phenomenon Delivered Massive Ratings for Cable News Throughout

Fox won election night in total audience, CNN in younger viewers

Say what you want about the outcome, but the 2016 presidential election cycle was unlike any the news media has ever experienced. As you might expect, cable news reaped significant…

Donald Trump Turned Stephen Colbert’s Showtime Election Comedy Special Into a Wake

The host ended up as a grief counselor by night's end

In August, when Showtime Networks CEO and president David Nevins made the "half announcement" that Stephen Colbert would host a live, comedy special for Showtime on election night, the exec…

Jon Stewart Urges Late Show Viewers to Vote—but Not for 'Little Orange Groundhog' Trump

There’s a Hamilton cameo, too

As Stephen Colbert prepares to pull out all the stops for his live Showtime Election Night special tonight, he saved a few surprises for his CBS show as well. Monday night's…

Here's What to Expect From Stephen Colbert's and Trevor Noah’s Live Election Night Shows

Their late-night counterparts aren't broadcasting tonight

For the past year and a half, the 2016 presidential election has been shaped by the wry observations and biting commentary of late-night hosts like Stephen Colbert, John Oliver, Samantha…

Here's How Cord Cutters Can Still Watch Election Night Coverage

11 digital options to view Tuesday's returns

If there was ever an election to inspire cord-cutting, it's this one. While some of you may have run the numbers before deciding to consciously uncouple from your cable provider,…

5 Surprises From Martha Stewart and Snoop Dogg's New TV Series

'Martha & Snoop's Potluck Dinner Party' airs on VH1

It could be argued that 2016 is some kind of fever dream concocted in Willy Wonka's gondola tunnel.  One of the things we all need to accept is that Martha Stewart…

Check Out the Multimillion Dollar Studio Fox Built for Election Night

Thousands of lights and a dozen cameras ready for action

The ground floor of the News Corp. building in New York, in a space that once housed a Charles Schwab branch and a FedEx Kinkos store, has undergone a multimillion…

Fox News Unveils Nearly $30 Million Election-Night Studio

It caps a year of highs and lows for network

Jutting out toward Sixth Avenue in the 1973 skyscraper 1211 Avenue of the Americas is the newest and glitziest addition to Midtown Manhattan. After a year-long transformation, a former Charles…

The World Series and NFL Fuel a Fall Advertising Windfall for Fox Sports

Next up: the Super Bowl

Saying "be careful what you wish for, because you just might get it" is usually a warning, but it was more like a mantra for the Fox Sports ad sales…

Advertisement
Advertisement
Adweek Blog Network