Television
:Sports
If the ratings for the U.S. Olympic Team Trials are any indication, NBC is on track to put up some huge deliveries in London. According to Nielsen fast national ratings, NBC…
Like a Band-Aid floating in a public swimming pool, broadcast’s new summer series are turning out to be a total bummer. Of the nine new shows introduced thus far in the…
With exactly one month to go before the Opening Ceremonies of the London 2012 Summer Olympic Games, NBC is on track to book nearly $1 billion in ad sales revenue…
Will a News Corp. split have a downside for its entertainment properties? As the media giant mulls splitting off its print business, among the many implications are that its entertainment…
After a four-year dry spell, Dale Earnhardt Jr. on June 17 raced to his first Nascar Sprint Cup win in 144 tries, beating the field at Michigan International Speedway with…
While play at the 2012 Travelers Championship was suspended this afternoon—a belt of torrential rain and thunderstorms lashed the northeast throughout the day, making golf untenable—the tournament’s title sponsor sees…
Thanks in large part to a robust sports market, first-quarter TV ad expenditures rose 8 percent versus the year-ago period. According to a new report from Kantar Media, clients in Q1…
CBS has finalized its 2012-13 upfront deals, leading the marketplace with the highest pricing increases in the industry. According to industry sources, CBS sold its prime-time ad inventory at a healthy…
General Motors is driving a hard bargain, calling on broadcast networks to roll back pricing on their 2012-13 upfront inventory by as much as 20 percent—an opening gambit that has…
