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NHL Network Preps Olympics Highlights Show NHL Tonight: 2014 Sochi Edition launches Feb. 12

While the Winter Olympics has put the NHL’s 2013-14 campaign on ice for the next two weeks, the league’s in-house cable network hasn’t exactly been idle. In fact, beginning Feb.…

February 11, 2014, 4:00 PM EST

Nothing Can Stop The Walking Dead AMC’s zombie apocalypse drama tops the Olympics, everything else on TV

The midseason premiere of AMC’s The Walking Dead did its usual number on the rest of the TV landscape, scaring up 15.8 million viewers and a whopping 8.2 rating in…

February 10, 2014, 3:29 PM EST

NBC Snows Over Rivals in First Night of Winter Olympics 20 million viewers tune in for bonus Sochi coverage

NBC on Thursday iced the competition with its first night of Winter Olympics coverage from Sochi, averaging 20 million viewers, an 11.3 household rating and a 6.0 among adults 18-49. Because…

February 7, 2014, 1:14 PM EST

What Brands in Sochi Are Doing for Security May Surprise You On-location marketer reveals preparations and headaches

C-suite brand executives are descending on Sochi to do what big companies often do at the Olympics and other huge sports events—curry favor with clients and partners by showing them…

February 7, 2014, 12:30 PM EST

4 Burning Questions About CBS’ New NFL Package Football will be a game-changer

In securing the rights to the National Football League’s new Thursday night franchise, CBS effectively pulled the rug out from under its broadcast competition. While it’s no secret that NBC…

February 6, 2014, 5:54 PM EST

New Girl, Brooklyn Nine-Nine Come Back Down to Earth Super Bowl sugar rush wears off quickly

For all the hype afforded it, the Super Bowl does a pretty lousy job at series promotion. According to Nielsen fast national data, the two shows that aired immediately after Super…

February 5, 2014, 7:00 PM EST

With NFL Win, CBS Lands an Even Bigger Bang Network wins rights for new Thursday night package

In a somewhat surprising turn of events, CBS appears to have outbid its broadcast competition for the rights to the new Thursday night NFL package. While NBC was thought to be…

February 5, 2014, 1:31 PM EST

Where Teens Spend Their Time Online When Not on Facebook A look at the social network’s big challengers

Despite reports that young people are moving away from Facebook, they’re still using the social network in big numbers—fully 66 percent of people 14-34 say they’re frequent users, according to…

February 5, 2014, 6:12 AM EST

Super Bowl Push Doesn’t Boost The Following Ratings hit a new low despite in-game promo support

The crush of Super Bowl promos Fox aired in support of The Following didn’t appear to give it much of a boost, as Monday night’s installment delivered the lowest ratings…

February 4, 2014, 1:28 PM EST

Nielsen Overturns Earlier Call: Super Bowl XLVIII Is Most-Watched, Ever Blowout scares up a record 112.2 million viewers

In retrospect, it was over before it started, but Super Bowl XLVIII still managed to draw more viewers than any other broadcast in U.S. television history. According to Nielsen live-plus-same-day data,…

February 3, 2014, 4:36 PM EST

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