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Turner Isn't Expanding Its Plans to Reduce Ad Load Beyond TruTV and TNT—for Now

Plus, 5 other programming and ad sales initiatives

In Adweek's cover story this week, Turner president David Levy and his team detailed their ambitious plans to innovate at the company heading into this year's upfront—and perhaps significantly alter the…

AMC Networks Doesn’t Need a Big Upfront Event. It Has The Walking Dead

With new shows, network targets millennials every Sunday

AMC Networks is one of many companies that have moved away from pricey upfront spectacles in favor of smaller, more intimate gatherings with clients. But it also has one of…

Samantha Bee Instantly Shook Up Late Night With Her Show—and She's Just Getting Started

Full Frontal host on leap of faith with TBS

One of TBS and TNT president Kevin Reilly's earliest big bets has already paid off handsomely: Full Frontal with Samantha Bee, the former Daily Show correspondent's new weekly series (which…

Turner Heads Into Upfront Bristling With Programming and Ad Sales Innovation

How 3 execs are reinventing the home of TBS and TNT

April 4 was a day that Turner president David Levy had been looking forward to "for many, many years," he says. For the first time in television history, his networks…

By Reviving Tales From the Crypt, Turner Is Literally Bringing Shows Back From the Dead

Part of new horror block from M. Night Shyamalan

It's been quite a week for fans of 1990s nostalgia. A few days after The CW said it would bring back sketch comedy show MADtv for a prime-time run, TNT became…

What's Causing Vice's Huge Fluctuations in Web Traffic?

It rebounded in March after a steep drop in February

Ever since Vice decided to get into the cable TV game, the self-assured digital news and lifestyle publisher has been under the microscope. That came blaringly to the fore last…

Shaq Will Help Drivers Avoid Accidents and Find BBQ Chicken Joints With Waze

A Turner Sports tie-in for NBA playoffs

Shaquille O'Neal has done a lot of driving in his career—mostly to the net. But the basketball great-turned broadcaster, pitchman, DJ and so much more, is now lending his voice…

Freeform Is Branching Out Into Late Night and Short-Form Content

New Marvel series highlights former ABC Family's upfront

The network formerly known as ABC Family not only has a new name, having relaunched in January as Freeform, it also has plans to branch out into late night and make a major…

FX CEO Says 'Human Curation' Is Still More Important Than Data

Targeting can only get advertisers so far

Just a month into upfront season, and the buzz around data has already become deafening. But at least one company, FX Networks, is making the case to advertisers that their…

Starz Launches Stand-Alone Subscription Service With Early Access to Outlander Season 2

Users can download shows to their devices

Starz is a bit late to the over-the-top arena compared to its premium cable rivals HBO and Showtime, but the company is making up for its tardiness with a new…

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