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Last Year's Biggest Freshman TV Hits Have Lost Momentum in Season 2

Blindspot, Mr. Robot can’t escape sophomore slump

For a new TV series, the only thing harder than becoming a freshman hit is maintaining that momentum in Season 2. Several of last year's biggest critical and commercial hits,…

Donald Trump and Hillary Clinton Have Been Spending the Most Money on These Ads

His late surge of daily national spend tops $1 million

As the presidential race enters its final week, Hillary Clinton has been dominating the national ad spend, but Donald Trump is making up for lost time with a late, pricey…

A+E Networks Expands Its Branded Content With Hearst Magazines Digital Deal

Advertisers haven't signed on yet

One week after A+E Networks took branded content to a new level by co-producing a new "fully-shoppable" Lifetime lifestyle/home entertainment series with Wayfair, the company is making another big branded…

Matthew Weiner Heads to Amazon for His Next TV Move After Mad Men

The 8-episode series will be set in present day

A year and a half after wrapping his iconic TV series Mad Men, the show's creator, Matthew Weiner, has finally picked his next TV project. The creator is leaving AMC for…

September Broadcast Ad Sales Dropped 13% Due to FanDuel and DraftKings' Rapid Decline

Average price of prime-time spot fell 7.6%

The demise of last fall's two biggest fantasy football players turned into an ugly reality for broadcasters' bottom lines in September. According to new data from Standard Media Index, broadcast television…

In Global Rebrand, National Geographic Drops 'Channel' From Its Network Name

And introduces a new tagline: 'Further'

National Geographic Channel's recent reinvention, and National Geographic's expanded partnership with 21st Century Fox last fall, is ushering in a global rebrand for the entire company. As part of the rebrand,…

Adam Ruins Everything Is About to Tackle an Already Ruinous Election

truTV will air the special 2 weeks before Election Day

  Adam Ruins Everything is the "vegetables with the candy" of television according to truTV president Chris Linn. "People are looking…

Chris McCarthy, President of VH1 and Logo, Will Now Also Head Up MTV

He succeeds Sean Atkins at the network

Hours after Sean Atkins announced his departure as president of MTV, Viacom has named his replacement: Chris McCarthy, who already serves as president of two other Viacom networks, VH1 and…

AT&T and Time Warner's CEOs Explain the Benefits of Their $85 Billion Merger

Targeted advertising, 5G investment are likely outcomes

After a whirlwind weekend in which AT&T announced its $85 billion deal to acquire Time Warner, the companies' two CEO sat down to explain what it all means. In the megamerger,…

AT&T Has Reached a Deal to Acquire Time Warner. Now What?

3 key questions arising from $83 billion megadeal

After a report just two days ago that AT&T and Time Warner had engaged in "informal" talks about a possible merger, the two companies have reached a deal in which…

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