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Woo Hoo! FXX Will Show All 25 Seasons of The Simpsons in One Gigantic Marathon Summer event will be the longest in TV history

FXX is celebrating its acquisition of the exclusive cable rights to rebroadcast episodes of The Simpsons by airing a marathon of every episode of the show, as well as The…

July 21, 2014, 3:06 PM EDT

How CNN Made a Cisco-Sponsored Web Series About Progressive Cities It includes both editorial and branded content

During CNN's 2014 Upfronts, president Jeff Zucker vowed that the network would be focusing on its digital presence and creating new opportunities for advertisers. Three months later, the net's Web-first production company,…

July 18, 2014, 6:00 AM EDT

Time Warner Rebuffed Offer From Rupert Murdoch's 21st Century Fox Approached in June

Rupert Murdoch's media empire 21st Century Fox made an $80 billion takeover bid last month for Time Warner Inc. but was rebuffed, The New York Times reports. "21st Century Fox can…

July 16, 2014, 9:58 AM EDT

Ad of the Day: 'First Kiss' Director Gets to Second Base With 'Undress Me' Sequel (SFW) More awkward fun as strangers disrobe in Showtime promo

Who needs Tinder when Tatia Pilieva is making ads? The director of Wren's super-viral "First Kiss" ad (86 million views to date) moves to the next stage of intimacy in this…

July 11, 2014, 9:31 AM EDT

Inside ESPN's Social Media War Room During the Most Tweeted Sporting Event Ever Germany-Brazil shattered all World Cup expectations

I arrive late to the Germany-Brazil World Cup game on the assumption that I have plenty of time before the match really heats up. This turns out to be completely…

July 9, 2014, 3:07 PM EDT

Neil Gaiman's American Gods Finds a Home at Starz Cable net goes script-to-series with FremantleMedia adaptation

It's been rumored for years and now coming to pass: Neil Gaiman's beloved fantasy novel American Gods has a network ready to develop a long-rumored TV adaptation. The deal, initially,…

July 1, 2014, 3:59 PM EDT

Univision and Telemundo Are Battling It Out on a Digital Front Can Comcast’s ownership help tip the scales?

Alicia Menendez is a digital and mobile junkie. The 30-year-old host of Alicia Menendez Tonight, a weeknight talk program about sex, money and power on Univision and ABC’s joint-venture news…

July 1, 2014, 7:07 AM EDT

NBCU Appoints CFO for E! and Esquire Network Donald Storm will helm financials at two networks

NBCUniversal announced today that it has appointed Donald C. "D.C." Storm II as CFO of E! and Esquire Network. Formerly the vp of financial planning and analysis at NBCU Corporate,…

June 30, 2014, 4:30 PM EDT

Penny Dreadful Creator John Logan Explains Why He Loves Monsters Season 1 of Showtime's creepy drama ends Sunday night

One of the most critically beloved new shows on cable, Showtime's Penny Dreadful is written start to finish by Skyfall and Hugo screenwriter John Logan and produced by Sam Mendes,…

June 27, 2014, 9:27 PM EDT

Turner Nears the Upfront Finish Line Sources say company is writing 6% CPM bumps

As broadcast closes out this week, big kahuna cable conglomerate Turner is working on the last of its deals, with CPM increases around the 6 percent range and flat volume…

June 27, 2014, 3:47 PM EDT

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