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Television

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Racing Extinction

Discovery Leverages Global Reach in Multi-Network Upfront

New shows feature a race to the moon, endangered species and a blue-collar king

It's not uncommon to hear hyperbolic talk at upfront presentations, but when Discovery Channel president Rich Ross talked about reaching for the moon at the network's presentation in New York…

NBCU's Lifestyle Group Debuts Synchronized Joking With Complementary Comedy Shows

Living With Funny for Oxygen, Comedians of L.A. for Esquire

Just when you thought reality TV was totally out of ideas—like completely, entirely, woefully out of ideas—Oxygen and Esquire come along with a novel pitch: two shows with the same…

So Who Is Trevor Noah, the Guy Replacing Jon Stewart on The Daily Show?

South African comic prepares to take over one of the hottest seats on TV

Trevor Noah is not a household name, or at least he wasn't yesterday. The comedian has been a Daily Show contributor for all of three months, and now he's taking…

The Breakout Hit Outlander Is Finally Attracting Women to Starz

A new twist for the male-leaning network

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit…

Why Brands Should Care Less About Blackout Rules, More About Digital Streaming

First NFL worldwide digital distribution set for 2015

Many fans are cheering the end of the NFL's maligned blackout rules, which required a team to sell out its home game at least 72 hours before kickoff for it…

How Are TV Networks Just Like Kimmy Schmidt?

They're in the dark when it comes to streaming data, but Nielsen may change all that

The television networks are kind of like the main character in Tina Fey's new sitcom Unbreakable Kimmy Schmidt, who is released back into the world from an underground cult—they're in the…

8 Popular U.S. Shows That Got Their Start Overseas

From Jane the Virgin to House of Cards, these ideas hit it big in America

Jane the Virgin, the CW hit, owes its success to many—not the least of which is its star (and Adweek cover girl) Gina Rodriguez, who took home a Golden Globe…

For Gina Rodriguez, a Golden Globe Is Just the Beginning

Jane the Virgin hit a cultural nerve, but its star has her sights set beyond TV

Even before her headline-making Golden Globe win in January, there were already signs Gina Rodriguez was going to be a big star. At its annual screenings for the global TV market…

Google Fiber May Have Created a Game-Changer: Real Measurement of TV Ad Views

Kansas City test hints at advertising's Holy Grail

Want to know exactly how many people saw your ad on TV? Want dynamic insertion? The answer has long been "tough luck." But now it's possible ... in Kansas City. Adweek…

Yes, Syfy Is Really Going to Call It 'Sharknado 3: Oh Hell No'

Viewers can't get enough of these movies

Sharknado 3, for serious, is going to be subtitled Oh Hell No, as though the entire film was a guest on the Jerry Springer Show that just found out its…

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