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Television

After Finishing Viacom’s Upfront, Jeff Lucas Moves to Snapchat as VP and Head of Global Sales

21-year vet Sean Moran will replace him

Less than two weeks after speedily wrapping up Viacom's upfront sales, Jeff Lucas is stepping down as the company's ad sales chief to become Snapchat's vice president and head of…

A Study of TV-Related Tweets Finds Hate More Than Love Drives Viewership

Canvs looked at thousands of episodes

Love triumphs over hate except on television. According to a study of tweets related to hundreds of TV shows and thousands of episodes, social analytics TV company Canvs found that feelings…

King of the Hill’s Hank Returns to Promote UFC 200 in New Adult Swim Branded Spot

First of 4 animated shorts to run on the network

The UFC has enlisted an unlikely '90s animated duo in its quest to turn Saturday's UFC 200 pay-per-view event into its most popular ever: King of the Hill's Hank Hill…

MLB Network's Brian Kenny on Sports Blogs, Trolls and Why He Quit—Then Rejoined—Twitter

And how he feels about Reddit

Specs Who Brian Kenny Age 52 Claim to fame Host of MLB Now on MLB Network; author of Ahead of the Curve: Inside the Baseball Revolution (available July 5) Base Montclair, N.J. Twitter @MrBrianKenny Adweek: What's…

Infographic: From Town Halls to Targeting, Political Advertising Has Come a Long Way

A look at the programmatic trail to the presidency

Long before the birth of Facebook Live town halls, there were town halls in real life. Before there were digital ads, there were plenty of those paper ones, minus all…

ABC Sets Fall Premiere Schedule, Including Its New Kiefer Sutherland Drama

Designated Survivor debuts Sept. 21

A week after the other four broadcast networks locked in their fall premiere dates, ABC is finally ready to join the party. The network announced the fall debuts for its returning…

Bob Costas Says He'll Stop Hosting the Olympics When He's 'Had a Long Enough Run'

Rio Games will be his 11th

Specs Who Bob Costas Current gig NBC Olympic prime-time host and Football Night in America host Age 64 Adweek: What's the biggest change you've seen in Olympics coverage in all the years you've…

NBC Olympics’ CMO on the Herculean Task of Marketing the Games

And his network’s promotional blitz

As one of the men behind NBC's storied '90s slogan "Must See TV," John Miller knows what it takes to win over an audience. And for the past dozen Olympics,…

The CW's Superhero Shows Power the Network to Double-Digit Upfront Gains

Both of CBS Corp.'s networks wrap upfronts

Today, CBS Corp. settled all upfront business. Shortly after CBS made good on chairman and CEO Leslie Moonves' vow for double-digit CPM increases, its sister network, The CW, has done the same,…

CBS Makes Good on Leslie Moonves' Vow of Double-Digit CPM Increases

First broadcaster to finish upfront business

After finishing the 2015-16 season as the No. 1 broadcast network in total viewers and adults 18-49, CBS has now become the first broadcast network to cross the upfront finish…

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