Nickelodeon Unveils Subscription Service for Preschoolers at Upfront Noggin app will stream Blue's Clues and more for $5.99 a month

Starting March 5, Nickelodeon will debut a streaming service for TV's smallest viewers: Noggin, a preschool-targeted, ad-free app that will stream reruns of Blue's Clues; Little Bear; Ni hao, Kai-Lan;…

February 25, 2015, 5:48 PM EST

The Big Bang Theory's Kunal Nayyar Talks Hip-Hop, Nerd Culture and Hosting The Late Late Show Filling in for Craig Ferguson this week

Specs Who Kunal Nayyar Age 33 Claim to fame Stars as Raj on The Big Bang Theory (Thursdays, 8 p.m. on CBS); guest host of CBS' The Late Late Show from Feb. 25-27 Base…

February 24, 2015, 9:00 PM EST

Why Keith Olbermann Picked Such a Dumb Fight on Twitter and Ended Up Suspended A case of argue first, click later

ESPN commentator and world-champion friendmaker Keith Olbermann this week launched a Twitter war with college students who'd raised $13 million to fight pediatric cancer. The incident left Olbermann with a (paid)…

February 24, 2015, 7:38 PM EST

Pee-wee Herman's 30-Year Journey From Obscurity, Through Infamy and Onto Netflix It's been a long road to his third movie

Netflix let it be known today that the long-awaited third Pee-wee Herman film, Pee-wee's Big Holiday, would finally make it to the ... well, not the big screen, but a…

February 24, 2015, 2:36 PM EST

SNL's Vanessa Bayer Gives Sound Advice for Hyundai IFC-licensed Web series pokes fun at native ads

Vanessa Bayer, the Saturday Night Live actress famously known for her impressions of Miley Cyrus, is teaming up with Hyundai to impart some unnecessary advice to musicians. In her Web series…

February 24, 2015, 12:43 PM EST

Emerging Cable Network WGN America Looks to Cast Its Spell Over SXSW Film Longtime superstation builds on momentum of Salem

On March 13, WGN America and its original series Salem will turn the official SXSW Film opening party into a "witches' playground," complete with fortune tellers, aerial dancers and other…

February 24, 2015, 10:11 AM EST

Reebok Is Quietly Emerging as a Challenger Brand to Contend With Athletic company is leveraging 'tough fitness' movement to boost sales

For Reebok, the race to distill the soul of its brand—and ignite sales to reverse its market-share decline—has been more of a marathon than a sprint. But with its "Be…

February 24, 2015, 12:00 AM EST

Lady Gaga Won the Oscars on Twitter Sound of Music performance was the most tweeted moment

Lady Gaga's medley of songs from The Sound of Music during the Oscars didn't only amaze audiences, it ignited Twitter chatter. According to data from Twitter, the singer's performance was…

February 23, 2015, 11:07 AM EST

Infographic: a Look at Kids' Media Consumption Where different age groups tend to spend their time online

It may not be surprising that kids in every age group are watching TV regularly, but that's far from the only way the lunchbox set are consuming media. With digital…

February 23, 2015, 12:00 AM EST

The Rise and Fall and Rise of Hasbro's TV Strategy What went wrong with The Hub, and what the toymaker hopes will go right

What looks like an entertainment company, spends like an entertainment company and programs like an entertainment company? It's Hasbro, a toymaker. Hasbro makes not just toys but also hugely popular intellectual…

February 23, 2015, 12:00 AM EST

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