Advertisement

Technology

This New Website Wants to Be an Etsy for Artists One-week-old Ziibra already has JetBlue cherry-picking its creative work

Can Ziibra be to artists what Etsy is to artisans? Indeed, Ziibra, which launched last week, wants to be the destination for painters, musicians and designers to promote and sell their…

February 26, 2015, 7:00 AM EST

If Starwood's Customers Tap Uber This Weekend, They Could Get a Free Night's Stay Hotel brand looks to ride-sharing app to boost loyalty perks

Starwood Hotels & Resorts has inked a deal with ride-sharing app Uber so that people can earn loyalty points for booking cab rides. The partnership is part of the hotel giant's…

February 25, 2015, 11:34 PM EST

Top 10 Branded Videos: Adidas Racks Up 21 Million YouTube Views in One Week 'Biggest ever' ad spend gets initial boost

Adidas' biggest brand push since 2011 also blew up on YouTube this week. According to this week's Adweek/VidIQ top branded video chart, the sport brand's "Take It" campaign accumulated 21.9 million…

February 25, 2015, 6:39 PM EST

10 Simple Ways to Make Your LinkedIn Profile Stand Out The little things make all the difference [video]

Finding employment isn't easy in this competitive job market, but social networking site LinkedIn is a logical place for job seekers to start their search and get a foot in…

February 25, 2015, 10:34 AM EST

This Young, Video-Centric Agency Is Making a Web Series With Reddit and Wired Following work for de Blasio and Airbnb

Specs Who Partners Matt McLaughlin (l.) and Andrew Simkiss What Creative content studio Where New York After working at production companies and ad agencies, partners Matt McLaughlin and Andrew Simkiss started Acres in 2013.…

February 24, 2015, 9:00 PM EST

Now With 2 Million Advertisers, Facebook Is Gaining a Foothold With Small Businesses It's added a half million paying brands in the past year

Facebook now has 2 million advertisers, a milestone CEO Mark Zuckerberg announced today in a video post on the social network. Zuckerberg and COO Sheryl Sandberg thanked small-and-medium-sized businesses (SMBs)…

February 24, 2015, 5:22 PM EST

As Mobile Payment War Grows, Men's Wearhouse Reveals Big Marketing Stats Expects mobile to increase 2015 revenue by seven figures

At the same time Google and Samsung are scooping up startups to build out a mobile payment system that competes with Apple, new data from retailers reveals some initial success…

February 24, 2015, 12:17 PM EST

This Week's Must-Haves: Emoji-Inspired Footwear and Cyberthief-Blocking Jeans Plus, a smart use for your old magazines

Here’s a roundup of must-have items picked by the Adweek staff. This week, we're highlighting velvet emoji-inspired shoes, jeans that protect wearers from identity theft, and a magazine organizer that…

February 24, 2015, 12:00 AM EST

Here's How Google Instantly Built Real-Time Ads to Promote Oscar-Winning Movies Data showed interest in winners lasts just 15 minutes

Google hit the Oscars with a rare real-time marketing campaign, one that quickly began promoting links to buy and stream the winning films moments after stars accepted their awards. Google said…

February 23, 2015, 2:19 PM EST

Lego's Movie May Have Been Snubbed, but It Still Dominated Digital Discussion at the Oscars 'Everything Is Awesome' sparked 47,290 mentions

For Lego's marketing team, everything is, well, awesome today when it comes to social buzz garnered from last night's Oscars.  According to Amobee's Brand Intelligence division, the toy brand received 47,290…

February 23, 2015, 12:17 PM EST

Advertisement
Adweek Blog Network