Technology | Adweek Technology | Adweek
Advertisement

Technology

:

Blog Posts

Sports Brands Are Winning Big With Instagram Videos Seven of the top 10 come from category

Earlier this month, fashion brands were dominating the weekly VideoWatch/Shareablee top 10 chart for Instagram videos. Well, sports have take over the scene, with seven of the spots in the rankings…

May 27, 2014, 5:18 PM EDT

Ubisoft Enlists Smosh and Rob Dyrdek for Watch Dogs Hack Ad Video game publisher works viral stars into strategy

Hacking used to be associated with geek culture, but Ubisoft wants to turn the activity mainstream with its newest game Watch Dogs. In its latest ad campaign, the video game publisher…

May 23, 2014, 1:52 PM EDT

Mercedes' Key to Instagram Success: Drive With the Doors Open How an auto brand cracked our social-video top 10

While the National Basketball Association sits atop the VideoWatch/Shareablee top 10 rankings for brands for the third week in a row, per usual, our list has a new entry that's…

May 22, 2014, 4:39 PM EDT

Samsung Shows Off Soccer Skills in Top Viral Ad FIFA stars take on the Galaxy

The World Cup is less than a month away, and brands are trying to get people pumped for the event, despite the U.S. team being stuck in the "Group of…

May 22, 2014, 6:00 AM EDT

Mockumentary Vines Are a Huge Hit With YouTube Viewers Also newsflash: Godzilla can't be real

If you've seen five Vines, you've probably seen them all. Smosh is back with another round of fake clips that mimic the different styles of videos that can be seen…

May 21, 2014, 6:01 AM EDT

Report: YouTube to Acquire Twitch for $1 Billion Portal boasts 90-plus percent ad completion rate

Is YouTube making a play in the livestreamed video game world? It has offered to buy eSports streaming portal Twitch for more than $1 billion, according to a Variety report.…

May 18, 2014, 10:26 PM EDT

George Takei's Take: Older People Care About Tech His AARP show reveals baby boomers, Gen X are very active online

George Takei has a message to herald: Older people know how to use digital media. To get the point across, the actor—best known for his Star Trek work in the…

May 16, 2014, 6:04 PM EDT

Fashion Brands Dominate Instagram Video Top 10 include Vogue, Michael Kors, Aéropostale

Apparel marketers should probably keep their eye on Instagram video. Five out of the top 10 brands in this week's VideoWatch/Shareablee power rankings include players that focus on fashion. Vogue makes…

May 16, 2014, 12:42 PM EDT

LeBron James for Samsung a Viral Slam Dunk Love him or hate him, there's an app for that

Even if you aren't paying attention to the NBA playoffs, you probably have an opinion about LeBron James. And, now that the Miami Heat are in the Eastern Conference finals,…

May 15, 2014, 2:25 PM EDT

Korean Dramas Hook Millennial Viewers Who Speak Spanish and English DramaFever viewership jumped 440% in a year

Is Korean—even for those who need subtitles—the language of love? DramaFever, which claims to be the largest importer of prime-time soap-styled dramas from South Korea, would say so. The lion's share…

May 15, 2014, 9:20 AM EDT

Advertisement