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Pinterest Plays Coy on Ads, but Expect Commerce to Lead CEO Silbermann preaches a native, user-friendly commercial approach

A coy Ben Silbermann wasn’t saying much today about how he plans to incorporate advertising into Pinterest, the site he founded back in 2009. But it’s a good bet Pinterest…

May 21, 2013, 7:25 PM EDT

Spotify Launches Music Charts Service turns to data to stand out among competitors

A year after Spotify data began appearing in Billboard's Hot 100, the Sweden-based music streaming service has launched charts of its own. The Wall Street Journal reported that Spotify will rank…

May 21, 2013, 2:05 PM EDT

Digital Dignitaries Debate Display's Death Luma's Kawaja: Give up on brand dollars

Display advertising is largely ineffective. Brands aren’t interested, and they’re not likely to get on board anytime soon. No, the brands are coming online soon—just wait. Those were two competing visions…

May 21, 2013, 1:51 PM EDT

67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content Consumers fine with promos-for-freebies exchange

Fully 67 percent of smartphone users are willing to view ads to gain in-app premium content rather than pay for it, according to a Yankee Group study that was commissioned by…

May 21, 2013, 6:00 AM EDT

Mayer Talks Tumblr Plans, Unveils New Flickr Looks to improve blogging platforms search

Yahoo plans to lean on its search technology to help users discover more great content on Tumblr, the company’s new $1.1 billion acquisition. And Tumblr will help Yahoo reach a…

May 20, 2013, 10:01 PM EDT

Ziff Davis Nabs NetShelter Boasts that deal will elevate it to position of No. 1 tech publisher

Ziff Davis announced on Monday that it has acquired NetShelter, a technology-centric ad network/platform which claims to represent about 150 websites. Ziff Davis boasted in a release that the deal with…

May 20, 2013, 3:05 PM EDT

Young Tumblr Marketers Have Strong Advice for Yahoo Millennial practitioners worry about the acquisition

"We promise not to screw it up," said Yahoo CEO Marissa Mayer, posting on her brand-new Tumblr account this morning and effectively making official the $1.1 billion purchase of the…

May 20, 2013, 2:21 PM EDT

Pinterest Adds Advertiser-Friendly Features Now users can pin on the go with mobile

Pinterest has launched new features that the company said in a blog post are a "first step toward making pins more useful," particularly for advertisers. The company added pins that embed…

May 20, 2013, 2:07 PM EDT

Clyburn Makes History at FCC Obama's nominee for chairman waits for hearing

Mignon Clyburn (D) makes history today as the first woman to head up the Federal Communications Commission. That history, however, will be short-lived. Clyburn is only keeping the seat warm…

May 20, 2013, 9:59 AM EDT

Deep Focus Snares Nespresso, Nabs BBDO Creative Exec Digital shop gets U.S. social account for CPG brand

Deep Focus today is announcing it's netted a pair of notable fish, landing Nespresso's U.S. social media account and hiring BBDO New York's Ron Lent as creative director for its…

May 20, 2013, 7:00 AM EDT

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