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Will Facebook's New 'Donate Now' Buttons Be a Boon for Nonprofits?

And drive donations to charity?

Facebook is about to get a whole lot more useful for nonprofits. Today, the social giant launched a "Donate Now" button organizations can plug directly into their Pages and ads to…

Twitter Shuts Down 30 Sites That Stored Politicans' Deleted Tweets

'Deleting a tweet is an expression of the user's voice'

More than a few politicians have tweeted something dumb they immediately regretted and swiftly deleted. But of course, those tweets never truly disappear after they've been published. On Sunday, Twitter shut…

Rdio Launches Native Ad Product With Hard Rock Hotels as Its First Client

Touted as hybrid of Pandora, Spotify

Rdio has a new native advertising product called Promoted Music Experiences, which the music streamer believes will offer brands something its competitors haven't. It has partnered with Hard Rock Hotels…

9 Interesting and Fun Digital Marketing Stats From the Past Week

Putin made social-media waves again

From Russian president Vladimir Putin to online infidelity site Ashley Madison, last week had some bizarre moments. We got the data around the buzzy events, as well as more traditional…

What Digital Creatives Keep on Their Desks: Poop Emojis, Alien Sculptures and Axes

From inspiring to just weird stuff

If there's one thing agencies are known for, it's a quirky work environment that's a far cry from typical corporate offices—including some seriously creative decor.  Adweek snooped around a handful of…

(Some) Facebook Marketers Can Finally Start Playing With Animated GIFs

Wendy's and Coke-owned Kuat are among first to loop

Looping video fans, rejoice. After rolling out GIFs to user pages in May, Facebook is now opening up the animated clips to a small percentage of brand pages. It's been a long-awaited tool…

Do Brand Marketers Really Use Those Mobile Apps for Real-Time Analytics?

They do, in fact, and here's why

There's been a steady flow of mobile apps emerging for marketers, allowing them to monitor and tweak campaigns while they're running to an off-site meeting, doing the daily commute or…

Digital Chatter About Ashley Madison Has Risen 666% Since It Was Hacked

But it's not positive

Online cheating website Ashley Madison—which uses the slogan, "Life is short. Have an affair."—is not typically a brand people talk about with their friends and co-workers. But the massive data…

Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

Macy's and Harman praise the effort

In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it.…

The 10 Conferences Every Digital Marketer Should Consider Attending

This could be the next year of your life

From more than 90,000 folks gathering in Spain to talk about mobile technology to a CMO-driven conference in Orlando, Fla., there's a seemingly never-ending number of events for digital marketers…

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