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Adorable Floating City Makes the Perfect Setting in Ad for Cloud Storage Cute Israeli spot

As dirigible-based love stories go, this one's pretty cute. Israeli telecom Pelephone highlights the soft and fluffy side of cloud storage by creating a serene urban landscape populated by floating…

November 13, 2013, 10:24 AM EST

Why Tesco Mobile's Hilarious Twitter Feed Is Actually No Joke Serious strategy for gaining share

After our article on Monday about Tesco Mobile's trolling-the-trolls Twitter feed, the company's digital marketing agency, Jam, reached out—and we were able to meet the brainiacs behind the strategy. While the…

October 30, 2013, 1:54 PM EDT

The iPhone Is Nice, but Could This Blocky, Utopian Rival Be the Best Phone in the World? On Oct. 29, we may find out

Smartphones are lovely, but they're also wasteful—not worth repairing when they break, quickly obsolete in a hyper-competitive market. But what if there were a different model, one where a phone's…

September 18, 2013, 11:50 AM EDT

Watch the Thai Commercial That Has Half the World Sobbing Uncontrollably Can you handle it?

Looking for a tear-jerker today? Thai mobile company TrueMove has got you covered with this story of a noodle seller whose generous act toward a young boy with a sick…

September 17, 2013, 11:33 AM EDT

The NFL Continues to Go Solo in Digital Focuses on its own apps, social experiences over Twitter, Facebook, YouTube

When it comes to digital partnerships, the NFL likes to say no. During a press event in New York on Wednesday (highlighted by Marshall Faulk’s bow tie, among other things), reps…

August 22, 2013, 12:16 AM EDT

Ad of the Day: Vodafone Assures Lovesick Teen Girls, 'It's Not You, It's Him' Waiting for that call

Waiting by the phone may be one of the oldest clichés in telecom advertising, but Grey London manages to put an enjoyable twist on the idea with its new international…

July 26, 2013, 11:56 AM EDT

Time Warner Cable Boss Glenn Britt to Retire COO Robert Marcus takes the reins on Jan. 1

The rumors have been flying around since last winter, but Time Warner Cable on Thursday finally made it official, announcing that chairman and CEO Glenn Britt would retire when his…

July 25, 2013, 5:37 PM EDT

Ad of the Day: Republic Wireless Sticks to the Facts With a Rascal of a Spokesman H. Bud Chadwickson tells it like it is

Is your wireless carrier working you over like a Carolina Bearded Tick on a baby hog's ankle? Might be time to switch to Republic Wireless. That's the advice from one H.…

July 9, 2013, 1:43 PM EDT

Cat Acts Like a Dog, and So Should You, Says Mobile Company's Ad Here's how it's done

Sure, I've tried to cross a dog with a cat. Who hasn't? All I got for my trouble was a face full of claws and another year in therapy. Ad…

July 9, 2013, 9:44 AM EDT

Robert Rodriguez Serves Up Two Scoops, a Featurette for BlackBerry 10-minute film is playful, violent and surreal

In an attempt to become relevant again, BlackBerry is jumping into the movie business—though shorter than feature length. Two days after wrapping Sin City 2, awe-inspiring film director Robert Rodriguez…

June 7, 2013, 12:34 PM EDT

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