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Facebook Reportedly Launching an App Designed to Hide Your True Identity A shift toward anonymity?

Facebook wants you to be just as comfortable sharing sensitive information as you are broadcasting mundane details, so the social network is planning a new, anonymous sharing app, according to…

October 7, 2014, 5:09 PM EDT

Now You Can Get In on the Facebook Ad Network That Made Millions for the Kardashian Game Rolls out to all

Facebook is taking the wraps off its mobile ad network after saying the early results helped lead to big gains for apps like Shazam and game makers like Glu Mobile,…

October 7, 2014, 11:01 AM EDT

Here’s What 8 Digital Execs Predict for Mobile in 2015 From new data-tracking tools to growth in video

From new data-tracking tools to the growth of video and native ads, mobile marketing has made great strides. But with progress comes new, complex challenges. It was clear from all…

October 6, 2014, 8:28 AM EDT

Reading Rainbow Host LeVar Burton Binge-Watched Game of Thrones Before He Read the Books And he gets most of his news from Twitter

Specs Who LeVar Burton Age 57 Claim to fame Emmy-winning actor (Roots, Star Trek: The Next Generation); host and producer of Reading Rainbow; author of the children’s book The Rhino Who Swallowed a…

October 6, 2014, 7:59 AM EDT

Yahoo Wants to Invest Serious Cash in Snapchat Reports say discussions are taking place

Yahoo is looking to buy a piece of Snapchat with an investment that values the hot messaging app at about $10 billion, according to reports. Yahoo is among a number…

October 3, 2014, 6:18 PM EDT

So Starbucks Is Really Good at Instagram Videos, Too

Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition. The Seattle-based brand has shown rare ability…

October 3, 2014, 8:01 AM EDT

MillerCoors Is Testing Branded Content With 26 Different Tech Companies Aims to move marketing closer to purchase decisions

MillerCoors is betting big on branded content, revealing during an Advertising Week panel today that the company is currently testing initiatives with 26 different tech companies. Like most beer brands, MillerCoors’…

September 29, 2014, 10:19 PM EDT

Facebook, Twitter and Instagram Logos Are Ingeniously Redesigned for Breast Cancer Awareness Check yourself, not just your feeds

Ask anyone you know how they feel about boobs, and I'm pretty sure it will be positive. Indeed, you'd have a hard time finding anyone hesitant to sing their praises. Below…

September 29, 2014, 2:31 PM EDT

Why Is There a Starbucks Cup in Tumblr's Logo Today? Sponsored Dot unveiled on National Coffee Day

You know that period at the end of the Tumblr logo? It’s for sale to advertisers, called the Sponsored Tumblr Dot. Well, it's not for sale every day, but it's open…

September 29, 2014, 5:34 AM EDT

Magazine Metrics Expand Beyond Ad Pages to Digital Monthly report from the MPA will measure 147 periodicals' reach beyond print

For decades, ad pages were one of the key metrics for gauging the overall health of a magazine. But as magazine brands have come to encompass more than just a…

September 29, 2014, 12:08 AM EDT

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