Technology
:Social
Erin McGee has been North American vp of marketing for HTC for three months, and she's dead-set on taking the brand in a new direction. In an advertising world still…
Weird, but also pretty neat: On Tuesday, Pizza Hut Canada streamed live YouTube video of an illustrator sketching commenter-suggested images on pizza boxes. It's a bit reminiscent of that artist…
If you're thinking of committing a felony in New York City anytime soon, keep an eye on how many photos of you are floating around on Facebook and Instagram. The…
General Motors Canada and Orange, the French telecom giant, have partnered with Klout as the brands look to increase social media chatter around their respective products. GM has signed a one-year…
In keeping with its experiments to create interactive, shareable ad units, The New York Times is running a front-page ad takeover for Prudential that lets users see the front page…
The more screens you have, the more likely you are to engage in media multitasking. To find out what all that means for programmers and advertisers, the Time Warner Medialab…
Specs Who Jayne Bussman-Wise Age 31 New gig Digital director, Brooklyn Nets and Barclays Center Old gig Manager, marketing and digital programs, New York Rangers How large is your social fan base? We’re almost to…
Amazon continues to socialize itself. The e-commerce giant announced today that it has acquired bibliophilic social platform Goodreads. “Goodreads has helped change how we discover and discuss books and, with Kindle,…
Specs Who From left: Executive creative director Steve Driggs, CEO Daniel Conner and chief operating officer Pauline Ploquin What Advertising, design and digital agency Where Salt Lake City headquarters It’s not easy creating branded…
For the last year, boxes of Mike and Ike have appeared in stores with either "Mike" or "Ike" scribbled over, as the 72-year-old candy item hoped to create social media…
