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Facebook Algorithm Tweaks Hurt Viral Sites More Than Other Publishers Organic reach suffering for Viral Nova, others

Publishers are claiming that content they share on Facebook pages isn't reaching as many readers as it used to. Adweek reached out to comScore to find out how referral traffic through…

March 27, 2014, 11:59 AM EDT

Foursquare's New Ads Tap Twitter and Require $100K Commitment Memo to agencies reveals check-in-and-tweet promos

Foursquare has a new ad product that invites users to tweet marketing messages when they check into businesses. The product is called Tap to Tweet and will be available in…

March 26, 2014, 4:49 PM EDT

Zuckerberg's Grip Already Causes Rift With Oculus Fans Virtual reality backers dismayed by Facebook acquisition

Well, Facebook CEO Mark Zuckerberg is clearly excited about the virtual reality future, but not everyone is excited to have him in the close-knit Oculus VR community. Zuckerberg just announced that…

March 25, 2014, 7:34 PM EDT

Facebook Buys Oculus for $2 Billion Sees future in virtual reality headset

Facebook has just announced a $2 billion deal to buy Oculus VR, the immersive virtual reality headset maker. In the announcement, CEO Mark Zuckerberg reiterated his company's mobile-first focus while…

March 25, 2014, 6:10 PM EDT

BlackBerry Messenger Debuts Slate of Ad Products Sponsored content emerges

BlackBerry is introducing ads and virtual stickers into its messenger app as it tries to squeeze value from its core communication service. BlackBerry executives were in New York last week…

March 25, 2014, 12:37 PM EDT

Helping Brands Manage Social in a New Way ‘It’s boom times for data and marketing’

Social media marketing is part science—and if there is a secret formula to creating content, then surely marketers equipped with the latest data tools will find it. Companies like Percolate, fresh…

March 25, 2014, 6:32 AM EDT

PHD's Millennials Talk About Their Generation on Vine Inside the media agency's smart program

The marketing world desperately wants to know how to reach millennials, so it seems ingeniously simple that media shop PHD partners with the University of Georgia's Grady College of Journalism…

March 25, 2014, 6:00 AM EDT

Messaging App Tango Raises $280 Million Chinese e-commerce giant Alibaba helps

Tango is the latest messaging app to attract big dollars, with Alibaba Group leading a fundraising round of $280 million. The Mountain View, Calif-company is among the growing mobile messaging…

March 20, 2014, 10:39 AM EDT

This Digital Agency Serves the Likes of Steve Madden and Ciroc Vodka Edge Collective aims to become a leader in social, music, events and analytic

Specs Who Co-founders Ryan Aynes (l.) and Magnus Erhardt What Digital agency Where New York office Not long ago, Ryan Aynes was homeless, sleeping on a yoga mat at the YMCA, after launching an…

March 20, 2014, 5:48 AM EDT

MTV Gets Social With Teen Wolf Memorial Site Grieving fans remember Allison Argent online

Back in the day, Scott Howard was an undersized point guard with a bad outside hook shot and a self-professed egg allergy. For reasons that are never fully explained in…

March 18, 2014, 6:38 PM EDT

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