Technology
:Mobile
Shetland ponies have never been quite as celebrated as they are these days—thanks to several British ad campaigns. First, of course, we had Fivla and Vitamin, the adorable sweater-weating ponies…
Startup company Mobeam has patented technology that will allow barcodes to be scanned from smartphone screens at checkouts. The point-of-purchase possibilities are endless for coupons and other far more fun…
While TNT has set the bar pretty high for interactive stunts in public spaces (in Holland, at least), there's still something charming about this "Best Bus Stop Ever" video from…
When I say "geolocation," which legendary musician immediately springs to mind? Bob Dylan, of course! Well, he should, now that he's teamed up with creative agency CNNCTD+ to promote his…
QR codes have been exhibiting an uncharacteristic characteristic lately—they've been not sucking as much. We had the Korean retailer's 3-D sunlight-activated QR code, which was scannable only at lunch, when…
If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin,…
Painting enormous QR codes that are scannable from the air is something of a rite of passage for tech nerds—sort of like tagging a railway overpass in your hometown when…
Here's another Super Bowl ad teaser to add to the pile. (Companies who aren't revealing anything about their spots are the exception this year.) This one's for Samsung—a 45-second clip…
Domino's and Blippar have created a mobile ordering app in Britain for hungry (and desperate) people with smartphones. The app interacts with billboards advertising the pizza chain's 555 deal. You…
To the dismay of art directors and aesthetes everywhere, QR codes seem to be gaining steam. Now, Skanz, a tech startup that links personalized scannable bar codes to a user's…

