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Here's Why Casey Neistat Is Ending His Wildly Popular Daily Vlog on YouTube

It's time for Casey 3.0

What do you do when you've climbed to the top of a digital mountain? If you're Casey Neistat, you find a bigger mountain. On Saturday morning, Neistat began his daily video with…

Infographic: 4 Predictions From Google About Black Friday Shopping This Year

The trends search data is picking up

While U.S. retailers are getting ready for the holiday shopping season to begin in earnest, shoppers are already turning to Google to research the latest trends and deals. Ahead of Black…

Google Is Introducing Native Video Ads for Mobile Publishers

Also expanding its Exchange Bidding format to mobile apps

If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google…

Google Is Targeting Travel Marketers to Buy Native Programmatic Ads

Brands like Hilton are testing it out

In July, Google started offering native programmatic buying through its DoubleClick network with a pilot program that lets publishers make their so-called native advertising inventory available to brands. Brands can…

Google Search and YouTube Drove Alphabet's Third-Quarter Revenue Growth

Aggregate clicks are up, cost-per-click down

A year after Google spelled out its plans to evolve into Alphabet Inc., legacy products including search and YouTube continue to be the biggest revenue generators for the company. According to…

Google Is Rolling Out New Technology for Publishers to Count Mobile Viewability

As a result of its accreditation being suspended

After getting suspended from the Media Rating Council—which has become digital advertising's de facto measurement watchdog—last month, Google is slowly starting to roll out a new way for publishers that…

A Simple Visual Trick Shows Google's Evolution From Search Engine to Cellphones

Brand's hardware on display in Droga5 work

The Google search bar is evolving yet again. You might say it's growing up. Or maybe it's growing out. A new spot for Pixel, Google's first self-branded smartphone, puts the iconic…

Google Debuts New Hardware, Including Smartphone and VR Headset, With AI at the Core

'Evolving from a mobile-first to an AI-first world'

Google just unveiled a Silicon Valley armada of products under one unifying flag: artificial intelligence. The tech giant today unveiled a number of new devices including the first Google-branded smartphone, a…

How These 3 Squarespace Sites Are Giving Back to Customers and Communities

From dog adoptions to finding a job

Squarespace, a website-building hub, has partnered with Google to build something beautiful. A new ad campaign focuses on three companies or clients that use Squarespace's services and shows just what…

Google Says It's Continuing to Close the Gap Between YouTube and TV

Two-thirds of viewers pick up their phones during commercials

In its continued battle to prove it can compete—and beat—with the broadcasting behemoths, YouTube says adults are five times as likely to watch video online than they are through linear. After…

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