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Google Program Lets Readers Pay a Buck a Month to Block Ads Test partners include The Onion, Imgur and Mashable

Web publishers for 15 years have struggled with getting readers to pay for content they are accustomed to acquiring for free. Pay walls have been built and dismantled, print-and-digital packages…

November 21, 2014, 12:38 PM EST

Get Ready for More Mobile Ads on Your iPhones as Apple Launches New iAds Taps tech partners to develop marketing machine

Apple is finally showing it is serious about mobile advertising. Its iAd business has gone through several iterations and struggled, and the company is now tapping the ad tech community…

November 21, 2014, 12:00 PM EST

What Every Tech-Savvy Marketer Should Know About the Future of Programmatic Advertising Brands prefer the private marketplace

Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open…

November 20, 2014, 7:00 AM EST

Nest Isn't Just Smart and Sleek, But Funny Too, in First TV Ads Device spots debut in time for holiday shopping

The connected-home company, Nest, is about to air its first TV commercials, a series of four humorous spots that show off the company's smart thermostats, smoke alarms, Web cameras, etc.…

November 13, 2014, 11:46 AM EST

UPDATE: Google's DoubleClick Outage Affected 55,185 Websites #Bannergate cost publishers and ad networks

UPDATE: This morning's crash of Google's DoubleClick ad server took down ads for more than 55,185 websites, equivalent to 315 ad network outages, according to data from online monitoring firm…

November 12, 2014, 10:41 AM EST

Amazon Wants to Enter Your Homes and Hearts With This Super-Cheesy Infomercial Its new Echo gadget is part of the family

"Alexa, do we really need a voice-activated speaker that listens for our every command?"  Amazon is trying to earn a spot on our bookshelves, countertops and coffee tables with Echo, a…

November 6, 2014, 4:08 PM EST

Here Is the Video of Jerome Jarre's In-Flight Antics That Almost Got Him Arrested Turns out you can't wear a Speedo on a plane

Jerome Jarre posted video of his in-flight Speedo fiasco on YouTube today showing why he was detained in Miami after a flight this week. Jarre, who became "social media famous"…

October 30, 2014, 6:55 PM EDT

Google Developing Pill That Searches for Cancer and Heart Disease Nanotechnology could lead to fast, painless diagnosis

Google may be best known for its search engine, but it also employs a quiet "X" team dedicated to making revolutionary discoveries. And its latest project, if successful, would make…

October 29, 2014, 12:08 PM EDT

How the Washington Wizards Are Winning With Online Search Building on lessons learned last season

When the Washington Wizards' first game of the season kicks off tomorrow night, the NBA team will already be ahead of the game in digital. Google claims that searches made for…

October 28, 2014, 11:36 AM EDT

Google Ramps Up the Same-Day Delivery Service War With more cities and merchants on board, can it take on Amazon Prime?

Google is hoping that if you're going to shop local, you'll go with Google Express. This week, the company officially rebranded its former Shopping Express service—which allows people to order items…

October 14, 2014, 11:52 AM EDT

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