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Check-In CES: Future of Sports Tech The next step is wearable technology

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January 3, 2014, 6:27 PM EST

Check-In CES: Consumer Night Vision Technology Companies like Flir are moving into the nocturnal sight tech

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January 3, 2014, 6:12 PM EST

Man Proposes to Woman Through Chivalrous Video Game He Built Himself Robert Fink's knight rescues princess

In recent years, we've seen guys propose marriage through infographics, banner ads and crowdsourcing. But Oregon 3-D artist Robert Fink outscores them all with this impressive multi-level video game he…

December 24, 2013, 10:15 AM EST

As Social Sponsorship Grows, Influencers Are Looking to Cash In They prefer to be paid in greenbacks over freebies

Celebrity endorsements have long been the domain of TV and magazine ads. But now, marketers have discovered that stars and other so-called influencers can help move product just as well…

December 18, 2013, 7:10 AM EST

This Is Advertising’s Next Great Leap Forward Right message, right person, right time

The next leap in advertising is literally the ability to leap across screens. Picture a brand’s multipart marketing story that begins on your tablet and ends on your smartphone. Sequential messaging…

December 9, 2013, 10:12 PM EST

Newt Gingrich Leads a Totally Digital Lifestyle But his staff won’t let him play Grand Theft Auto

Specs Who Newt Gingrich Age 70 Accomplishments Co-host on CNN’s Crossfire (weeknights at 6:30); author; co-founder of Gingrich Productions; former Speaker of the U.S. House of Representatives Base Arlington, Va. What’s the first information you…

November 27, 2013, 7:09 AM EST

PlayStation Will Remake 'Perfect Day' TV Spot With Footage From Gamers Sony brand wants players to submit their best moments

Sony's PlayStation 4 is reportedly off to a quick sales start less than a week on the market, and this week the gaming brand is debuting a cool user-generated interactive…

November 20, 2013, 10:38 AM EST

Test Your Online Endurance With Dodge Durango's Punishing 'Hands on Ron Burgundy' Contest Winner gets the car

Taking its cues from the great 1997 documentary Hands on a Hardbody, Dodge and Wieden + Kennedy will launch a contest Tuesday called Hands on Ron Burgundy—an online test of…

November 18, 2013, 10:29 AM EST

Sony and Facebook Are Making PlayStation More Social Hours after PS4's debut

Sony's PlayStation 4 became available at midnight. One thing PS4 shoppers will likely notice right away is that the tech giant has partnered with Facebook to allow gamers to log into…

November 15, 2013, 1:20 PM EST

Live-Action Remake of the Dead Island Zombie Trailer Brings Back All the Horror and Heartbreak Homage by B.J. McDonnell

You remember the trailer for the zombie video game Dead Island—the horrifying 2011 spot by Scotland's Axis Animation that won a gold Lion at Cannes, yet was so violent and…

November 4, 2013, 10:19 AM EST

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