Technology
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While Peeps has been an Easter treat for six decades, who knew that 30 percent of the iconic marshmallow chicks are bought to make cool creations like dioramas, bonnets and…
Facebook and Google aren’t exactly besties, and the social giant’s latest move won’t help matters. In recent weeks Facebook has made two friends through moves that will simultaneously help its…
Many marketers gleefully anticipated that the content-specific feeds that Facebook was reportedly prepping would improve their ability to target ads. But when Facebook announced the new feeds on Thursday, advertisers…
As Facebook users’ News Feeds become ever-more flooded with status updates, photos, article links, etc.—leading the average user to only see 16 percent of the content—Facebook has been presented with…
Video is soon going to take center stage at Facebook. As part of Facebook’s redesigned News Feed (which will be announced today), it’s expected that users will be able to segment…
Domino's doesn't make much use of its namesake domino logo—until now. The pizza chain topples more than 50,000 dominos in the video below from Crispin Porter + Bogusky, as a…
Over the past few months, reports that Facebook would acquire the Atlas Solutions ad server from Microsoft has fueled both speculation that the social network was prepping an external ad network…
Facebook's much-reported plan to acquire Microsoft's Atlas ad server is finally a go. On Thursday the companies announced the acquisition agreement. However, a number of industry veterans have questioned the buy, pointing to…
Last summer Facebook began letting marketers target ads to their existing customers through Custom Audiences. That program has been limited to Facebook users for whom a brand has an email…
Quick: picture a “mom.” Fifty years ago, advertisers and their agencies envisioned a domestic dervish spinning through her kitchen, preparing supper with one hand while waxing the floor with the…
