Advertisement

Technology

:

Commerce

CBS Interactive Is Ramping Up Its Native Programmatic Advertising Game

Network is 'bullish' on automated selling in 2016

In a sign of the times, CBS Interactive has inked a deal to increase native programmatic advertising on the majority of its websites. Bidtellect, a native advertising exchange, has an exclusive contract…

Airbnb Exec: About 30,000 Mobile World Congress Attendees Used the Service This Year

That's one-third of the conference

BARCELONA, Spain—Mobile World Congress is likely still a boon for Spain's hotel industry but not nearly as much as it would be if the sharing economy had never taken off. According…

How Amazon Is Slowly Building a World in Which It Takes Very Little Effort to Shop

'Replenishment' service nabs GE, other brands

If you use all of Amazon's technologies in the near future, you almost won't have to leave your home. And you won't even have to push buttons to get your…

4 Ways to Catch Robots' Attention With Your Marketing

Artificial intelligence often first line of contact with consumers

Decision-making consumers are a marketer's most important focus. Now imagine consumers having someone else deciding all their purchases—computers talking only to other computers, making decisions for their human "masters" without…

With These 2 New Products, YouTube Hopes to Make the Season Bright for Retailers

Connecting shoppers and stores

With the holiday shopping season on the horizon, YouTube is rolling out two products designed to help retailers. After testing a pair of shopping-based products with a few select companies,…

Here Are 4 Tips From a Startup That's About to Go Global

Casper CEO Philip Krim dishes on what he's learned

Since launching in April 2014, mattress brand Casper has set out to shake up the sleep industry and prove that consumers will buy $950 mattresses online. Now, it wants to…

This Survey Shows How Much Travel Bloggers Spend on Trips and Where They Like to Go

Plus, their favorite activities and advice

Want to travel like the pros do? Here's your chance. Travel professionals—writers, photographers and documentarians who spend an average of 88 days a year traveling—shared insights about what makes them hit…

This Is Why Digital Retail Matters: Mobile Sales Will Exceed $252 Billion by 2020

That's a 119% lift from this year

Purchasing on smartphones and tablets will grow from $115 billion this year to $252 billion by 2020, according to a Forrester Research report released today. That represents a 119 percent…

Groupon Challenges GrubHub and Yelp With 10% Off All Delivered Orders

Service debuts in Chicago with Mike Ditka, of course

Groupon officially jumped into the restaurant delivery game on Thursday, offering 10 percent off every order in Chicago from national chains such as Quiznos, Popeyes, Subway and Papa John's, as…

Twitter's New Event Targeting Lets Brands Plan Months Ahead for Live Campaigns

Real-time marketing enhanced

Twitter is already a go-to place for brands when it comes to special events and important days. It's a place where the conversation naturally gravitates during, say, the Super Bowl…

Advertisement
Advertisement