Technology
:Apple
For those of you who were getting a little tired of Zooey Deschanel's iPhone commercial with Siri—you know who you are—here's a breath of fresh air. John Malkovich has stepped…
When the tablet market launched two years ago, it was a decidedly luxury buy. Since then, tablets have become more of a mainstream purchase, as the Apple iPad has dropped…
Since the iPad launch, countless magazines have released apps for the tablet. But many have largely resembled their print counterparts. Rather than emulating print, Punch Media wanted to create something…
Specs Age 50 New gig Chairman and CEO. Old gig President and director, Akamai Technologies You’ve had sort of an interesting couple of years, moving from an agency trading desk, VivaKi, to a tech company, Akamai,…
Amazingly, almost 30 years after it was made, a short film created by Apple as a spoof of its "1984" Super Bowl spot has finally surfaced. Called "1944," it's set…
Since the news last month that Apple had started rejecting mobile applications that access UDIDs (unique device identification numbers), the mobile ad world has been racing to come up with…
In our review of Apple's new iPhone spots with Zooey Deschanel and Samuel L. Jackson, we said the company doesn't often use celebrities. Technically, that's true—the vast majority of its…
The challenge: getting kids undergoing cancer treatment—exhausted from chemo and radiation therapy—to keep detailed logs of their pain. The solution: disguising the chore with a crime-fighting iPhone game. Last month, the…
I never noticed that Apple products smell a certain way after you open them, but that didn't stop Air Aroma from turning it into a fragrance. The scent was designed…
Apple doesn't often use celebrities in its advertising. (Hodgman and Long don't really count—they were both largely unknown at the outset of "Get a Mac," and they played characters, not…
