Technology | Adweek Technology | Adweek
Advertisement

Technology

Agencies Dissect Foursquare's Makeover A new logo, redesigned app, but what does it all mean?

Foursquare yesterday unveiled a fresh "F-pin" logo and ultimately a new brand strategy, as it plans to release a starkly different version of its app in three weeks. Adweek asked…

July 24, 2014, 6:00 AM EDT

Ad Prices at Facebook More Than Doubled Last Quarter Brands compete to be seen

Facebook News Feed is getting more expensive. The price of an ad on the social network more than doubled last quarter, Facebook said today after delivering second-quarter results that impressed…

July 23, 2014, 8:02 PM EDT

Honest Trailers Unveils Hunger Games Knock-Off 'Divergent' has the video channel creating more movie spoof magic

Whether its pointing out the litany of forgettable characters on Game of Thrones or how Princess Elsa of Frozen is really a manic-depressive, Honest Trailers has made movie geeks laugh…

July 23, 2014, 7:21 PM EDT

Facebook's Q2 Ad Revenue Was Nearly $2.7 Billion Up 67% year over year

Facebook's advertising revenue increased 67 percent year-over-year in the second quarter, totaling $2.68 billion. That figure is up some $410 million compared to the social giant's Q1 earnings, though its…

July 23, 2014, 5:09 PM EDT

Family Kicked Off Southwest Flight After Father Tweeted Complaint Agent demanded tweet be deleted before they could re-board

A family was asked to de-board Southwest flight 2347 from Denver to Minneapolis on Sunday, following the father tweeting a complaint about a "rude" gate agent. Duff Watson had received priority…

July 23, 2014, 4:54 PM EDT

Office Depot Teams Up With R5 for Back-to-School Campaign Retailer layers social, video into augmented reality

Office Depot is the latest retailer to bet on augmented reality to target millennial back-to-school shoppers this year. The retailer is launching a mobile campaign for the second year that…

July 23, 2014, 1:33 PM EDT

Foursquare Unveils Its Own New Logo (Don't Worry, It's SFW) Company also prepping an app redesign

Exactly one week after Airbnb's logo redesign went viral because people thought it looked like human genitalia, Foursquare is unveiling a new logo and app redesign. And fortunately for Foursquare,…

July 23, 2014, 12:27 PM EDT

Alcohol Delivery Startup Expands to Denver’s Boozy Crowd Facebook app installs target Mile High City

Alcohol-delivery app Drizly is launching in Denver today, making it easier for people to get booze to their doorstep within one hour. The app is also available in the New…

July 23, 2014, 11:37 AM EDT

Half of Smartphone Owners Don't Want Their Locations Tracked Study suggests mobile marketers should cool it

Attention retailers: shoppers are not as interested with beacons and in-store tracking as you think they are, according to a new report from digital marketing platform Punchtab. The findings come…

July 23, 2014, 10:12 AM EDT

LinkedIn Buys Business Ad Tech Player for $175 Million Bizo has b-to-b chops

LinkedIn has purchased business-to-business digital advertising company Bizo for $175 million. San Francisco-based LinkedIn has been building its ad business while focusing on Sponsored Updates, its fastest-growing ad format that appears…

July 22, 2014, 5:51 PM EDT

Advertisement