The Greek yogurt wars just got uglier. Chobani has long based its advertising and marketing on its products' natural ingredients, but two Chobani ads claiming Dannon and Yoplait's Greek-style yogurts are laced with chlorine and pesticides, respectively, landed the Greek yogurt giant in court this month.
More than a year before John Stamos lit a nostalgic bonfire with his announcement of a Full House revival, Oikos Greek yogurt had the same idea.
Activia managed to drag Shakira out of wherever she's been hiding and put her in the brand's new "Dare to Feel Good" ad, which gives us an interesting and cartoonishly idealized peek into the pop singer's digestive tract.
If Dannon's Super Bowl ad teaser left you hoping for a Full House-themed spot in the big game, you're probably going to be disappointed.
Have you dared to dream that a reunion of the Full House uncles might someday be in the cards? Well, in the immortal words of a young Michelle Tanner, "You got it, dude."
Chobani, a brand largely credited with sparking America's recent obsession with Greek yogurt, plans to expand its brand reach even farther with its first-ever Super Bowl ad appearance in 2014.