Windows

This Week’s Must Haves: a Smart Suitcase You’ll Never Lose

This week, the Adweek staff is highlighting app-enabled holiday lights, an advent calendar with high-end whiskey inside, an iPhone case that's also a pocket square and one smart suitcase. Take […]

Microsoft Creates a Surprisingly Amusing Game to Help Wean Us Off Windows XP

With millions of Windows XP users clinging desperately to the reliable but officially obsolete operating system, Microsoft has created a surprisingly fun new game to nudge us all into the future. Or present. Or at least recent past.Escape From XP is an arcade-style video game in which you play as a developer who's been stuck supporting Windows XP and the antiquated Internet Explorer 6, your grandmother's favorite Web browser.  Check out the entertaining little game here, brought to us by agency Bradley and Montgomery (a fun nod to the Kurt Russell masterpiece, Escape From New York) and our shot-by-shot GIF breakdown of Escape From XP below. 

Microsoft Opening Up More Ad Inventory to Programmatic

Microsoft is opening more of its ad space to programmatic selling. The company announced the move today during Ad:tech New York.Microsoft said it is expanding its partnership with AppNexus to deliver more ads through the Microsoft Advertising Exchange and on mobile devices.

Apple Takes Shots at Microsoft With iPad Air, Software

Apple lobbed a barrage of Air to surface missiles in Microsoft’s direction today.

Every Apple Competitor Bought Twitter Ads for iPad Reveal

Apple's iPad Air reveal has easily been the business tech story of the day, and competitors were more than ready to attempt to brand-jack the news.

First Mover: Steve Williams

Specs Age 47 New gig President, PHD, New York Old gig CEO, OMD Group, U.K. How’s the new job so far?

Windows Invests $24 Million in Apps

“There’s an app for that” now not only surmises Apple's current dominance on the mobile market, but also can be used to describe Google’s Android smartphone marketplace. 

Nokia Unveils ‘First Real Windows Phone’

Today at the Nokia World conference in London, the Finnish phone manufacturer unveiled its highly anticipated

Google and Intel Team Up for Android

Intel has announced a partnership with Google to produce Android-based smartphones and tablets using Intel Atom chips.

Microsoft Spars With Intel Over Windows 8

Longtime partners Microsoft and Intel are decidedly not on same page when it comes to the future of Windows 8, according to The Wall Street Journal.