Here’s the Lovely Salute to the Cubs That Nike Aired After the Final Out of the World Series
Creativity
Timing is everything. It was true early Thursday morning for the Chicago Cubs, who are World Series champions after 108 years of futility. And it was true for Nike, which [...]
Clinique’s Global Brand Chief Connected a 48-Year-Old Brand to a New Generation
Brand Marketing
Whether you've used its famous 3-Step System, spotted the unmistakable pale yellow of its Dramatically Different Moisturizer Lotion on your mother's vanity, or gotten a whiff of its best-selling fragrance [...]
Wieden + Kennedy Restructures Leadership Team, Names 15 New Partners
Brand Marketing
Today one of the ad world's largest and most prominent independent agencies announced a major restructuring of its organization as its 35th anniversary approaches.
Pete Campbell Lands the KFC Account, as Vincent Kartheiser Is Your New Colonel
Creativity
Darrell Hammond, Norm Macdonald, Jim Gaffigan and … Vincent Kartheiser? Yes, the 37-year-old Mad Men star is the latest (and most unlikely) actor to dress up as Colonel Sanders for [...]
Chobani Picks Wieden + Kennedy as Its New Lead Creative Agency
Brand Marketing
Chobani, America's top Greek yogurt brand, announced several changes to the marketing side of its business today, chief among them the appointment of Wieden + Kennedy as its new lead [...]
What Makes a Great Media Plan? The Best in the Business Tell All
Brand Marketing