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Do Anonymous Apps Enable Cyberbullying?

Performance Marketing

Do apps like Whisper, Secret and Ask.fm, which let their users mask their identity, give voice to cyberbullying and other bad behavior? Mike Dreiblatt, president of the activist group Stand [...]


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‘Help, I’m Addicted to Kim Kardashian’s Game’

Performance Marketing

Kim Kardashian’s game is starting to take its toll. People are crying for help on anonymous social networks like Whisper to confess their addiction to this mindless app.

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Agency’s Speakeasy Aligns With SXSW’s ‘Dark Austin’

Brand Marketing

While South by Southwest Interactive lit up Central Texas, some folks in Austin simply wanted to go dark.

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5 Things We Learned at SXSW

Performance Marketing

South by Southwest Interactive is winding down today, so the brand activations that have taken up parking lots around Austin, Texas, are being disassembled and ultimately will give way to [...]

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Hulu New Original Series Deadbeat Launches With Whisper Campaign

Performance Marketing

The paranormal, unfinished business and unlucky love—these are all themes you might find talked about on Whisper, the app that lets anonymous users post secretive messages.

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Shhhh! Don’t Tell Anyone: Whisper, Secret Apps at SXSW

Performance Marketing

Clandestine apps are having a SXSW moment, with Whisper and Secret in Austin discussing how they are putting the anonymity back into online. On the surface they have similar uses: [...]