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Rewriting Frozen’s Ending

Performance Marketing

There’s the perfect movie ending—and then there’s How It Should Have Ended.


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Amazon Moves Ahead With 5 Original Series

Performance Marketing

Amazon will move ahead with five original TV series picked from the 14 pilots it released in April.

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Recasting Web Series, OgilvyEntertainment Turns to Big Pussy

Brand Marketing

Lest you think that OgilvyEntertainment is only in the business of developing branded content, along comes The Cannolis, an advertising-free, animated series on the web that OgilvyEntertainment is backing.

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Soap Heavyweights One Life to Live, All My Children Revived Online

Convergent TV

The soap opera All My Children is the most-watched show on Hulu, and retooled Web versions of that show and One Life to Live are among the most popular content [...]

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Electus Partners With Saveur on Web Series

Performance Marketing

From Top Chef to Iron Chef to Hell’s Kitchen, the TV schedule is packed with culinary competition shows. But when it comes to Americans’ insatiable appetite for all things foodie, [...]

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Fast Chat: Julie Warner

Performance Marketing

You might remember actress Julie Warner as Chris Farley’s co-star in Tommy Boy, or the object of Michael J. Fox’s affection in Doc Hollywood. Or maybe you were a fan [...]