George Washington, William Wallace Vie for Glory in Viral Rap Battle
Performance Marketing
The folks behind Epic Rap Battles of History (ERB) come up with purely hypothetical, ultimately ludicrous debates between famous figures and characters, and its latest episode is no exception.
George Takei’s Take: Older People Care About Tech
Performance Marketing
George Takei has a message to herald: Older people know how to use digital media.
Goodwill Fundraisers Top the Viral Space
Performance Marketing
And now, the feelgood story of the day! A campaign to raise awareness for the prevention of female circumcision, which hitches on an interesting angle, is this week’s No. 2 [...]
AOL Doubles Down on Web Shows With James Franco, Steve Buscemi
Performance Marketing
AOL says it racked up 150 million views on its original video content and more than 75 million unique viewers last year, but isn't standing pat. The company will announce [...]
Glam Media Rebrands as Mode Media and Takes On Netflix
Performance Marketing
Glam Media changed its name to Mode Media at its NewFronts event today in New York.
Condé Nast Entertainment Renews 30% of Its Web Slate
Performance Marketing
Condé Nast Entertainment is planning to renew about one third of its original Web programming, a total of 21 shows.