Alt Image Text

How Exciting Is Wimbledon? With Biometrics, Jaguar Takes Centre Court’s Pulse

Brand Marketing

If you're among the fortunate 15,000 people who can afford the $4,164 ticket price to get into the stands at Wimbledon's Centre Court this week, you're surely in for a [...]


Alt Image Text

Ad Agency Creates Jewelry Meant to Combat Sexual Assault

Creativity

When JWT Singapore was tapped by the Association of Women for Action and Research (Aware) to create an educational campaign about date rape, the agency decided to go in a [...]

Alt Image Text

Sorting Through the Streaming Music Universe

Performance Marketing

While the Internet of Things takes center stage when we talk about connectivity, the future of streaming music presents consumer

Alt Image Text

Wearable Tech Is the New Social at SXSW

Performance Marketing

Wearable devices are giving SXSW Interactive veterans something new to talk about this year—thankfully.

Alt Image Text

Connected Cars Intersecting With Wearable Tech: The New Mobile Marketing?

Performance Marketing

Is it possible that so-called connected cars will soon customize an owner's vehicular experience according to data such as if the person starts the engine at certain times of the [...]

Alt Image Text

Federal Agents Descend on Google Glass Wearer

Performance Marketing

Federal agents interrogated a Google Glass enthusiast for wearing his computerized eyewear in a movie theater, according to reports.