Adweek’s Top 5 Commercials of the Week
Brand Marketing
Welcome to Adweek's newly revamped recap of the week's best commercials. In the past, we've shown you our 10 favorites each week. From now on, we're going to narrow it [...]
Pitchfork, Pandora Execs Among Virgin America’s New Ad Stars
Creativity
Now boarding at Gate 11: geeks and nerds! Adland's recent trend of using Silicon Valley stars instead of Hollywood heavyweights and pro athletes—think Best Buy and J. Crew—continues in an [...]
Virgin’s Most Frequent Flier This Year Will Win a Trip to Space
Creativity
As prizes go, it doesn't get much better than this. Virgin America, Virgin Atlantic and Virgin Australia are holding a contest in which the person who logs the most miles [...]
Ad of the Day: Virgin
Brand Marketing
Branded entertainment often falls at the starting line for lack of a buzz-worthy hook—but Virgin seems to have a winner, in terms of publicity if not actual content, in making [...]
Facebook Gets Earful on How to Spend IPO Cash
Performance Marketing
With Facebook expected to go public this Friday, May 18, Mark Zuckerberg is already getting an earful from Wall Street about what he needs to do to boost earnings. Madison [...]