Jaws in Lake Ontario? Nah, It Was Just a Shark Week Video Prank
Creativity
If you thought there was something fishy about that YouTube video of a shark swimming off Lake Ontario's Wolfe Island, you were absolutely right.
Cat’s Sage Advice to Kitten Viral Gold for BuzzFeed
Performance Marketing
The Sad Cat (or at least someone who sounds like him) is back, and this time he's dispensing advice to his kitten minions.
Southwest Shines With Flight Attendant’s Viral Video as Social Media Sours for Other Airlines
Creativity
It's been a weird week for airlines in social media, and it's only Tuesday. On Monday a Dutch teen was arrested for tweeting a threat to American Airlines, and US [...]
Spoofs and Pranks Prove to Be Viral Hits
Performance Marketing
There are two things that are (almost) always guaranteed to do well on YouTube. One involves riffing on pop culture. The other takes advantage of people being duped.
Cats React to Viral Videos in Surreal Friskies-Branded Spoof
Creativity
Forget about kids and teens, how to do cats feel about watching other felines online?
Filmmaker Still Getting Paid to Wander the World, This Time in a J. Crew Suit
Creativity
Viral filmmaker Casey Neistat continues to milk brand marketers for a personal travel allowance in his new clip for J. Crew's Ludlow Traveler suit, which he wears around the globe [...]