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4 Digital Marketing Resolutions for the New Year

Performance Marketing

At the risk of damning these ideas by calling them resolutions — which means we’ll swear we’re going to do them, but they never get done — here are four [...]


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Here Are the Top 10 Super Bowl Ads on YouTube

Performance Marketing

For the past decade, Super Bowl advertisers have used YouTube videos to rack up millions of online views that last longer than the Big Game. In fact, YouTube's top 20 [...]

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Hulu’s CEO on Its New Livestreaming Bundle and Getting The Golden Girls

Convergent TV

Between rescuing The Mindy Project, launching an ad-free tier and crafting a solid lineup of original series, Hulu CEO Mike Hopkins has steadily been transforming the streaming service since he [...]

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As a Producer, Bryan Cranston Knew the Best Way to Save His Pilot Sneaky Pete Was to Act in It Himself

Convergent TV

When his iconic TV series Breaking Bad went off the air in 2013, Bryan Cranston wasn't looking to dive back into another series role. But in May 2015, when CBS [...]

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James Corden’s Carpool Karaoke Spinoff Series on Apple Music Will Have 16 Different Hosts

Convergent TV

Who could possibly fill James Corden's shoes as the host of the upcoming spinoff Carpool Karaoke series on Apple Music? No one, it turns out.

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FX Won 4 Golden Globes, but Netflix Stole the Show With the Night’s Best Ad

Convergent TV

Netflix only made its way onto the awards stage twice during Sunday's 74th Golden Globes, but it still ended up as the night's biggest winner.  The streaming service, which had [...]