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Chanel Got 1.8 Million Instagram Followers Virtually out of Nowhere

Performance Marketing

After only one day of Instagram work, Chanel is already ahead of a good number of its high-end fashion competitors in terms of audience on the social channel.


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Great Moments in Fashion Ads: Supermodel on a Hamster Wheel

Creativity

In an upcoming ad for the much-anticipated Versace collection at H&M, a supermodel gets stuck on a giant hamster wheel. That's exactly how I feel chasing all these limited-time designer [...]