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Edelman Is the Latest to Connect Brands With Hollywood

Brand Marketing

By Adweek Staff

Edelman has forged a joint venture with United Talent Agency and United Entertainment Group in the latest bid to combine advertising and Hollywood talent.

Performance Marketing

How Robert Kyncl and UTA Helped Introduce Awesomeness to DreamWorks

By Mike Shields

Performance Marketing

BRB! I’m Watching Awesomeness

By Mike Shields