united talent agency

Edelman Is the Latest to Connect Brands With Hollywood

Edelman has forged a joint venture with United Talent Agency and United Entertainment Group in the latest bid to combine advertising and Hollywood talent.

How Robert Kyncl and UTA Helped Introduce Awesomeness to DreamWorks

Earlier this week, DreamWorks acquired the tween/teen-focused YouTube channel AwesomenessTV for $33 million.

BRB! I’m Watching Awesomeness

Nickelodeon, Cartoon Network and Disney Channel: Watch your back.While it’s been challenging enough for the cable channels to get tweens to watch, now another player is going after them where they live—on YouTube.