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Twitter and Billboard Strike Deal for Social Music Charts

Performance Marketing

Twitter and Billboard have teamed up to make real-time music charts based on the musings of the social platform's 240 million users.


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ESPN Re-ups With Twitter Amplify for College Football

Performance Marketing

Television networks and publishers are really getting on board with Twitter Amplify.

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Twitter Powers Social Video for U.S. Open and Heineken

Performance Marketing

Twitter has struck a video-based deal with the United States Tennis Association and Heineken for the U.S. Open, which began today.