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TurboTax Down to Finalists

Brand Marketing

Four finalists are competing to become the new lead shop on TurboTax: Wieden + Kennedy, Crispin Porter + Bogusky, Campbell Ewald and Goodness Mfg., sources said.


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10 Ads About Taxes to Watch Instead of Filing Yours

Creativity

Tax Day is April 15, except this year it's not. This year it's April 17—because April 15 is a Sunday, and April 16 is Emancipation Day, a holiday, in the [...]

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Melissa Campanelli’s The View From Here: How Twitter Helped Tax Season Run Smoothly for TurboTax

Performance Marketing

If you think you're busy putting your taxes together during tax season, think about how busy it must be for the employees at Intuit, who work with its TurboTax brand.

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Historically important zombies offer tax help

Creativity

Tax season is under way, and the first advertiser out of the gate is TurboTax, which has launched a somewhat creepy series of ads starring renowned tax experts Andrew Jackson, [...]