Bumble Bee Tuna Effortlessly Brushes Off Trump Comments About Its Cans Being Anti-Police Weapons
The brand had opposed the administration's tariffs in 2018, so some see a presidential grudge.
In a Divided Country, How Agencies Can Use Their Reach to Rebuild Trust and Inspire
Brand Marketing
Our agency is no different than yours. Tough, sensitive. Young, old. Black and white. Full of usually hopeful, sometimes brilliant, mostly crazy storytellers. And like many of you, on the [...]
South by Southwest Has Added Special Programming to Discuss ‘Tech Under Trump’
Performance Marketing
Members of the technology community will address what a Trump presidency means for the industry at South by Southwest in March.
The Trumping of America
Performance Marketing
In September 2015, I predicted Donald Trump would win the White House simply because of his mastery of psychology-based marketing. He did not prove me wrong, for better or worse. [...]
What Donald Trump’s Win Means for Promotional Products
Performance Marketing
Donald Trump shocked the world last Tuesday when he won the 2016 presidential election. While political campaigns are usually won on the issues, there's another element that I think is [...]
Marketing Takeaway: ‘Trexit,’ Data Truths and Our Quickening Loss of Empathy
Performance Marketing
The Economist probably wrote the best post-mortem on the U.S. Election of Donald J. Trump – and published it one week in advance of what actually happened. But why the [...]