Today, TBWA\Chiat\Day announced it has hired Erin Riley to serve as president of its Los Angeles office. Riley joins the Omnicom network after serving as vp of marketing and brand engagement at San Francisco-based retailer Old Navy. She begins her new role in June and will report directly to TBWA\Worldwide president and CEO Troy Ruhanen.
When ad and marketing industry leaders get together at major conferences to talk about simplifying the business while also insisting everything needs to happen faster—including change—it's easy to point out the seeming contradiction in what they say.
Once again, the New York office of TBWA\Chiat\Day is getting a new chief. Rob Schwartz, a TBWA veteran and its global creative president, is taking the reins of the agency's New York office, replacing Robert Harwood-Matthews, who is leaving the agency, TBWA has confirmed. Schwartz becomes the office's CEO as he sheds his global title.
Omnicom Group evp Troy Ruhanen is the new chief at TBWA, replacing Tom Carroll, who has been president and CEO since 2007, Omnicom confirmed. Carroll has been bumped to chairman. Jean-Marie Dru will continue to serve as chairman, TBWA agency network.
Troy Ruhanen, BBDO's chairman and CEO of the Americas, has been promoted to the agency’s corporate parent Omnicom as an executive vp. In his new role, Ruhanen, 46, is charged with driving cross-agency collaboration across Omnicom’s largest clients. He reports to Omnicom CEO John Wren.
How does Susan Credle, chief creative officer of Leo Burnett, sell job candidates on the agency? By making sure the pitch doesn't differ from the reality.
A simple question elicited varied responses today during a panel presentation at the 4A's Transformation conference: What work do you admire and why?