Ad Industry Will Soon Unveil a Do Not Track Browser Solution
Performance Marketing
After dissing the likes of Microsoft and Mozilla for their default Do Not Track browsers and after walking out of the World Wide Web Consortium's tracking protection working group, the [...]
W3C Group Rejects Industry Do Not Track Proposal
Performance Marketing
The advertising industry suffered a setback late last night when the Tracking Protection Working Group of the World Wide Web Consortium rejected the Digital Advertising Alliance's draft proposal for a [...]