Tracking Protection Working Group

Ad Industry Will Soon Unveil a Do Not Track Browser Solution

After dissing the likes of Microsoft and Mozilla for their default Do Not Track browsers and after walking out of the World Wide Web Consortium's tracking protection working group, the advertising industry (through the Digital Advertising Allianc

DAA to Convene New Do Not Track Group [Updated]

As the World Wide Web Consortium's Do Not Track group continues to spin out of control, the Digital Advertising Alliance—which is exiting the multi-stakeholder group—convened a new group to work on a browser-based Do Not Track solution. 

Digital Advertising Alliance Exits Do Not Track Group

Ad community to the World Wide Web Consortium: The Do Not Track working group process is broken. Dissatisfied with the failed, two-and-a-half-year-old process to establish a universal Do Not Track standard, the Digital Advertising Alliance is formally pulling out of the 110-member tracking protection working group (TPWG).

Peter Swire Quits Group Tasked With Creating Out Do Not Track Standard

When the World Wide Web Consortium's tracking protection working group, which is tasked with coming up with a Do Not Track browser standard, last met in July, the group was in disarray. 

Turmoil Surfaces in the Do Not Track Group

Few participants in the W3C's tracking protection working group are happy with the way things are going. And now a controversy around process has erupted just as the group is at a crossroads in determining its next steps in hammering out a Do Not Track standard.

W3C Group Rejects Industry Do Not Track Proposal

The advertising industry suffered a setback late last night when the Tracking Protection Working Group of the World Wide Web Consortium rejected the Digital Advertising Alliance's draft proposal for a universal Do Not Track standard.