The hero's journey is an archetype that appears across literature, movies and TV—and even in the world of business where every entrepreneur is the main character of his or her own story. The call to build something great is no less significant or full of adventure than a protagonist's journey in a blockbuster film.
To assemble Adweek's second annual Power List, we considered the profiles and results of global corporate titans, taking into account such criteria as company value, revenue and revenue growth, market performance, consumer reach and affinity, their standing among rivals, the number of employees overseen, key acquisitions and partnerships, industry accolades and media buzz.
BARCELONA, Spain—After being acquired by Verizon for $4.4 billion and buying ad network Millennial Media for $238 million la
In her book-lined office overlooking lower Broadway in New York, Arianna Huffington keeps a large sofa in the corner.
Advertising Week 2015 proved to be a star-studded week complete with A-list media players like Sheryl Sandberg and Tim Armstrong, as well as Hollywood celebs like Jessica Alba and Snoop […]
With the proliferation of ad blockers threatening to wipe out not only ads but also content from publishers' sites, AOL chief Tim Armstrong has every reason to be concerned.
The Clio Image Awards drew big crowds at New York’s Plaza Hotel, including Project Runway superstars Tim Gunn and Heidi Klum. Across town, A+E Networks held its upfront presentation for […]
For those who thought AOL might be shifting away from big content plays and heading into pure ad tech, the media company proved this week it still has plenty in store for digitally savvy audiences.
When asked to grade agencies on how well they're leveraging new opportunities in media, AOL CEO Tim Armstrong today gave a measured, qualified response at the 4A's Transformation conference in Austin, Texas.