4 Ways to Ensure Your New Business Will Be a Heroic Journey, Not an Epic Failure
Performance Marketing
The hero's journey is an archetype that appears across literature, movies and TV—and even in the world of business where every entrepreneur is the main character of his or her [...]
Facetime: Star-Studded Affairs From Advertising Week to The Clio Awards
Brand Marketing
Advertising Week 2015 proved to be a star-studded week complete with A-list media players like Sheryl Sandberg and Tim Armstrong, as well as Hollywood celebs like Jessica Alba and Snoop [...]
Tim Armstrong Says AOL Is in the ‘Best Position’ to Fight Ad Blocking
Performance Marketing
With the proliferation of ad blockers threatening to wipe out not only ads but also content from publishers' sites, AOL chief Tim Armstrong has every reason to be concerned.
Facetime: Clio Image Awards Honors Creativity, and Huffington Post Hosts 10-Year Anniversary Bash
Brand Marketing
The Clio Image Awards drew big crowds at New York’s Plaza Hotel, including Project Runway superstars Tim Gunn and Heidi Klum. Across town, A+E Networks held its upfront presentation for [...]
AOL Unveils Massive Slate of New Programming and Partnership With NBCU
For those who thought AOL might be shifting away from big content plays and heading into pure ad tech, the media company proved this week it still has plenty in [...]
AOL CEO Tim Armstrong Encourages Agencies to Step Up Their Game on Execution
Brand Marketing
When asked to grade agencies on how well they're leveraging new opportunities in media, AOL CEO Tim Armstrong today gave a measured, qualified response at the 4A's Transformation conference in [...]