Great storytelling is no longer the sole reserve of David Lean or Shonda Rhimes. Yes, advertisers, whose more traditional forms of marketing interrupt our favorite content, have expanded their horizons […]
Discovery is perhaps a brand most known for its television network and productions such as Shark Week or MythBusters. It announced today a unifying partnership of digital media sites with Group Nine Media.
UPDATE: A day later, the spot has more than 50 million views and counting.Here's the runaway viral commercial of the week on Facebook—an Uncle Drew-style spot created by Thrillist for Smith & Forge hard cider.
Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula.
Red Bull and its longtime agency, Kastner and Partners, today are unveiling the energy drink brand's biggest U.S. product launch with an out-of-home and digital-video campaign.
When it comes to men's lifestyle content online, Thrillist Media Group believes it has the market covered.
Here's one way to deal with the disappointment of a job rejection letter: Ridicule the letter writer's poor grammar and post it to Twitter.That's how music journalist Amanda Mester dealt with just such a letter from Thrillist. You can see the company's letter, and Mester's response, above. It's funny. And it's sort of mean and snooty. And it's either awesome or unprofessional, depending on your point of view.Not surprisingly, it's gotten a polarized reaction.
From Star Trek bathrobes to home planetarium gear, online publisher Purch has expanded the e-commerce offerings on two of its most popular websites—Space.com and Live Science—with more stores in the works for most of its sites.