Looks like T-Mobile won't be the only mobile provider on the Super Bowl. Sprint has purchased 30 seconds in the third quarter and will begin teasing the ad later today.
Talk about bad timing: Sapient today reported third-quarter net income fell 15 percent to $22.3 million, just four days after Publicis Groupe
London-based WPP Group, battling strong foreign exchange headwinds, reported revenue growth of 3.1 percent in the third quarter. Meanwhile, like-for-like growth, which removes the impact of currency swings, jumped 7.6 percent.
Facebook's advertising sales jumped 64 percent in the third quarter compared to the same period year, as the company maintained momentum from earnings reports earlier this year.
Twitter shares dropped about 10 percent after the company revealed its third quarter financial performance, with user growth slower than expected while ad sales rose.
Publicis Groupe had another weak earnings period in the third quarter, as chief Maurice Lévy alluded to the company’s failed $35 billion merger with Omnicom and admitted "management was too focused on other plans and not enough on the short-ter
Interpublic Group's net income nearly doubled in the third quarter, as revenue grew by 8 percent. The holding company ended the quarter with $1.84 billion in revenue and net income of more than $89 million, up from $45 million in the same period last year. On an organic basis, revenue rose more than 6 percent.
We finally have a look at Tumblr’s ad sales: $100 million in 2015, according to Yahoo CEO Marissa Mayer, under pressure to show some results from her $1 billion acquisition.
Omnicom Group's organic revenue grew more than 6 percent in the third quarter, as overall revenue climbed more than 7 percent to $3.75 billion.
Chobani's foray into the Super Bowl mixes a bear with Bob Dylan. In "Ransacked," the first ad from new lead agency Droga5, the bear ambles into a country store in a mountainous small town and scares customers out the door as he roars and knocks canned, boxed and bottled foods from the store's shelves.