Horror-Movie Stunt With Freaky Telekinetic Girl Is Frighteningly Good
Creativity
Prankvertising can be annoying. Aggressively messing with people for questionable purposes is, after all, obnoxious behavior. But when it promotes something that is intended itself to be scary, it can [...]
Shocking Attempted Murder Turns Out to Be Just Another Marketing Stunt
Creativity
So, you're feeling kind of blah and waiting for the elevator and sipping your latte, and the door opens and some guy is choking some other guy on the floor, [...]
Adweek’s Top 10 Commercials of the Week
Brand Marketing
Dead Girl Haunts Beauty-Salon Patrons in Chilling Stunt for Horror Movie
Creativity
Scaring the crap out of people in their everyday lives is horror-movie marketing 101. There are countless examples—my favorite probably being the old Ring Two stunt that sent people a [...]
Portrait: Thinkmodo
Brand Marketing
Specs Who Co-founders Michael Krivicka (l.) and James Percelay What Viral video marketing agency Where Outside New York offices
Intelligent Popcorn Launcher Lobs Pieces Right Into Your Mouth
Creativity
Oh, look—a voice-activated machine that pinpoints the exact location of your mouth, and then automatically lobs a piece of popcorn right into your gaping pie hole. It was invented so [...]