How Elon Musk’s Tesla Brand Has Super Charged Automotive Marketing
Brand Marketing
Some of us old enough to remember the 1980s know that Tesla used to be a hair-metal band. Others who paid attention in history class know that Telsa was, in [...]
Will Elon Musk Reward The Oatmeal’s Glowing Tesla Review With an $8M Donation?
Creativity
Tesla Motors just got one hell of an unsolicited endorsement, in the form of a glowing review from Model S owner and massively popular cartoonist Matt "The Oatmeal" Inman.
Ad of the Day: Tesla Thinks This Fan-Made Ad Is Out of This World, and You Will Too
Brand Marketing
How do you impress Elon Musk? Combine two of his favorite things into one incredible spec commercial.
Analyst: Apple TV Is Coming Next Year, Seriously
Performance Marketing
Noted Apple prognosticator Gene Munster, an analyst at Piper Jaffray, said that Apple will launch a disruptive TV next year. Of course, Munster has said that each of the last [...]
Elon Musk: ‘My Life Is Insane’
Performance Marketing
At a packed keynote panel that left many SXSW attendees watching from overflow rooms, SpaceX, Tesla and PayPal founder Elon Musk gave convention goers a glimpse of his "insane" life.