Ad of the Day: TBWA Helps to Train Medical Students … Using Origami, Sushi and Insects
Brand Marketing
In Japan, TBWA isn't just making ads. It's coming up with new—and quite peculiar—ways to identify medical students who have the dexterity to make brilliant surgeons.
Ad of the Day: Pizzeria Uses Periscope-Tracked Runners to Avoid Carbon Emissions
Brand Marketing
How do you deliver pizza without hurting the environment? This chain in London got runners to do it. Sodo, a U.K. pizzeria that specializes in locally and ethically sourced ingredients, [...]
Ad of the Day: McDonald’s Says Just Thinking About Its Food Will Help in a Bear Attack
Brand Marketing
If you're attacked by a bear while changing a tire on an icy road, McDonald's suggests hiding in your car, closing your eyes and going to your happy place—which might [...]
GoDaddy Will Not Run a Super Bowl Ad for the First Time in 12 Years
Brand Marketing
After a controversial Super Bowl spot last year, GoDaddy will not be returning for Super Bowl 50 in February. It's part of the Web domain company's effort to reposition its [...]
This Food Retailer Is Celebrating a ‘Gender Free Christmas’ for Kids With an Adorable Ad
Creativity
Système U, the fourth-largest food retail group in France, is tackling bigger issues than hoverboard stockage in its holiday catalog this year. With a new campaign from TBWA, it's asking: [...]
Ad of the Day: A Tween Pines for a Grownup Christmas in This Charming Dutch Spot
Brand Marketing
If you've ever been relegated to the kids' table at Christmas—despite knowing in your heart of hearts you were ready for the big leagues—you'll appreciate this sweet, simple ad from Dutch [...]