Genius or Process? How Top Creative Directors Come Up With Great Ideas
Brand Marketing
It's a bit of a pointless exercise to ask creative people where they get their ideas. (As if they know.) What they can reveal, more reliably, are the processes, environments [...]
Roberts Installs New CEO at Saatchi N.Y.
Brand Marketing
The New York office of Saatchi & Saatchi is getting a new CEO. Durk Barnhill, president of Taxi, New York, replaces Mary Baglivo, who has held the role since October [...]
Enjoy the Beach, Kids, Don’t Mind the Sandcastle of Death
Creativity
Ad agency Taxi crafted this unsettling—OK, nightmarish—sand sculpture on Kitsilano Beach in Vancouver to remind people about the dangers of water. "The beach isn't all fun and games," said the [...]
Movie Crowdsources 87 Posters Through Instagram
Creativity
Behold the world's first crowdsourced movie-poster campaign created through Instagram! It's the pinnacle of creative achievement!
Taxi Auctions Off Its 2008 Mini Coupe After Losing Account
Creativity
After 10 years together, Taxi in Toronto and BMW Mini have parted after the agency declined to participate in a review for the Canadian account, eventually won by Anomaly. Remember [...]
Ad of the Day: Applegate Farms
Brand Marketing
Moms—if you're worried the cow that you'll serve this summer might be a junkie, Applegate Farms is the beef for you.