WWTT? KFC Offers Game Day Wings Subscription and Sells Out ASAP
Performance Marketing
Lately, it seems like the major players in fast food have been keeping themselves agile when it comes to marketing in attention-grabbing ways, if not downright viral.
StubHub’s New Logo Signals a Change in Its Mission
Brand Marketing
After roughly a decade with the same logo, StubHub decided to give it a refresh as the brand looks to redefine its identity. StubHub wants to give its customers an [...]
Country and Reunion Tours Dominated Online Music Ticket Sales in ’14
Performance Marketing
While it's probably not shocking that StubHub's top selling music ticket of the year was One Direction, numbers two and three may surprise.
Despite Domestic Abuse Scandal, The Baltimore Ravens Were a Hot Ticket for Women in ’14
Performance Marketing
Men and women truly have different tastes even when it comes to sports teams.
StubHub Gooses Its Digital Content With Katy Perry Concert Prank Video
Performance Marketing
Anyone who has purchased concert or sports tickets knows the ongoing struggle against hidden fees. Ticket resale company StubHub decided to play on those frustrations in its latest online Web [...]
EBay Suffers Another Security Hack
Performance Marketing
Online auction house eBay has once again come under fire for its slow response to a reported hack that drove its buyers to a phony "Welcome" page that gathered users' [...]